Episode 105: World Book Day special

Episode 105: World Book Day special

Tune in to the CIM Marketing Podcast this World Book Day for an exclusive insider’s look at writing and publishing a best-selling marketing book.

Host Ben Walker speaks with renowned marketing authors, PR Smith, and Bob Sheard, to take a look at the journey from initial concept to authoring a finished manuscript. Tune in to discover their insights on crafting compelling content and navigating the publishing process.

Plus, our guests reveal their transformative "must-read" marketing books – essential reading for developing strategic thinking and gaining a competitive edge.

This podcast will:

  • Show how great ideas can become great marketing books
  • Reveal marketing authors’ tips for writing your own book
  • Highlight recommended reads from expert marketing writers

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Episoder(144)

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Sneak peek: How to master the art of pitching and persuasion

Sneak peek: How to master the art of pitching and persuasion

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