#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop

#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop

You know those big dumb idiots in high school that pull the fire alarm? Yeah, that was me. Turns out I was just practicing for my freelance career. Because most freelancers treat marketing exactly like that fire alarm - you only pull it when everything's already on fire. When the clients have dried up, the leads have dried up, and you're in full-blown panic mode. Then things get busy again, the money starts flowing again, and something in your brain says, “We’re good, we don’t need to do this terrible ‘marketing’ thing anymore.” So you stop. Throw yourself into the work. Deliver for clients. Ghost your social media and your leads… 3 months later? Things are on fire again. Cue the alarm bells and the frantic panic-posting. This is the feast-and-famine cycle that is SO common - and that you yourself are fueling. You know it’s dumb. Let’s fix it. This week’s podcast episode is the third and final part in the “Big Dumb Stupid Idiot” Series, where I break down the 5 things that most creative freelancers are doing that keeps them stuck in the agonizing feast-or-famine cycle. We’ll talk about: Why most creative freelancers are SO allergic to marketing (and yet so very susceptible to it) The truth about lead magnets (and other ridiculous marketing myths) The "1-2-3" marketing routine that’s doable every day (even when you're swamped with client work) For full show notes, visit https://6figurecreative.com/367

Episoder(400)

#384: The “Power Hour” Method (How Smart Freelancers Work)

#384: The “Power Hour” Method (How Smart Freelancers Work)

We all get the same 24 hours in a day. So why can some people get more done in that 24 hours than others? It’s not ALWAYS about doing more. In many cases it’s about doing the RIGHT things consisten...

14 Okt 202531min

#383: What Are You Willing to Give Up to Grow Your Freelance Business?

#383: What Are You Willing to Give Up to Grow Your Freelance Business?

“I'd love to be jacked.” “I'd love to be great at pottery.” “I’d love to be a scratch golfer.” ← this one’s me. You can say you wanna be good at something, but if you’re not willing to do what it t...

7 Okt 202516min

#382: The Top 5 Ways Freelancers Land Clients (And What Actually Works)

#382: The Top 5 Ways Freelancers Land Clients (And What Actually Works)

If you've ever thought to yourself, "I need more clients, please God, rain them down out of the sky" - I'm probably gonna piss you off today. Hopefully in a good way. Some numbers I found interestin...

30 Sep 202533min

#381: Steal These 8 Business Lessons From WAY Smarter Industries

#381: Steal These 8 Business Lessons From WAY Smarter Industries

The average freelancer is often absolutely clueless when it comes to running a business. And I can only say this because I did some of the dumbest possible things for the first five years that I was ...

23 Sep 202545min

#380: What I Use Instead of Proposals (And Why It Works Better)

#380: What I Use Instead of Proposals (And Why It Works Better)

Traditional proposals are a massive waste of time. You put all this time and effort into a long, fancy 10-page proposal that you THINK is going to impress your clients… When in reality, there’s a be...

16 Sep 202541min

#379: The 6‑Star Client Experience That Doubles Referrals & Repeat Work

#379: The 6‑Star Client Experience That Doubles Referrals & Repeat Work

Let me make something clear: Referrals aren’t BAD. Just don’t rely on them as your ONLY source of leads. But a client is a client, and if people are sending them your way, you’re not gonna say no! ...

9 Sep 202538min

#378: Still Not Getting Leads or Clients? It’s NOT Your Website, Funnels, or Ads...

#378: Still Not Getting Leads or Clients? It’s NOT Your Website, Funnels, or Ads...

If you’re not getting the number of leads and clients you want… It can be tempting to think that you need to DO more. No, it’s not time to update your website again. No, you don’t need a highe...

2 Sep 202514min

#377: The Best Ad Platforms for Freelancers (Ranked & Explained)

#377: The Best Ad Platforms for Freelancers (Ranked & Explained)

If you think that running paid ads for your freelance business is a complete and total waste of time and money, with no chance of ever getting you clients… Don’t bother reading any further. I get wh...

26 Aug 202546min

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