Ep. 2397 Barbara Fitzgerald interviews Andrea Eby of Wine Scholar Guild | Masterclass US Wine Market

Ep. 2397 Barbara Fitzgerald interviews Andrea Eby of Wine Scholar Guild | Masterclass US Wine Market

Welcome to Episode 2397 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald interviews Andrea Eby of the Wine Scholar Guild. Key takeaways: Understanding the rising interest in wine education while consumption is in decline. How to empower trade professionals to educate customers confidently, without overwhelming them. Tips for translating Italian wine stories into language that resonates with American consumers. More about the guest: Andrea Eby Andrea Eby is the Italian programs director at the Wine Scholar Guild and a stage two Masters of Wine student with over a decade of experience in the wine trade. In 2020 she founded Vinsanity Consulting and Vinsanity School of Wine in Winnipeg, Canada. She imports Italian wines and consults for Italian wineries looking for help to navigate the complex Canadian market. Connect: Website: https://www.winescholarguild.com/ Instagram: https://www.instagram.com/andrea_elizabeth_eby/ LinkedIn: https://www.linkedin.com/in/andreaeby More about the host: Barbara Fitzgerald With a career of nearly two decades in the wine industry, Barbara specializes in D2C marketing and business development. She's led roles from entry level to senior management, combining her extensive experience with data analysis, critical thinking and storytelling while driving revenue growth and brand recognition for California wineries. As a part of the 4th generation of an Italian-American family among the California wine industry pioneers, Barbara has spent her life around wine growing, production, marketing, distribution and hospitality. A Syracuse University graduate, she returned to California to gain diverse industry perspectives from a range of wineries. As an Italian Wine Ambassador, she brings her expertise to the Italian wine market, known for its authenticity and consumer demand. Barbara now runs Apri La Creative Consulting, coaching wineries in Italy and the US to strategically develop their D2C channels in line with their brand values. Together with her husband, Barbara also owns and operates a boutique wine production company, and a small import company specializing in Italian wines to the US. Connect: Instagram: https://www.instagram.com/barbarajeanfitz/LinkedIn: https://www.linkedin.com/in/barbara-fitzgerald-iwa/Website: https://www.aprilacreative.com _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/ Facebook: https://www.facebook.com/ItalianWinePodcast Twitter: https://www.twitter.com/itawinepodcast Tiktok: https://www.tiktok.com/@mammajumboshrimp LinkedIn: https://www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

Episoder(2510)

Ep. 334 #iobevoacasa - LOCKDOWN SERIES | Juliana Colangelo and Heini Zachariassen

Ep. 334 #iobevoacasa - LOCKDOWN SERIES | Juliana Colangelo and Heini Zachariassen

Juliana Colangelo interviews Heini Zachariassen and learns of some of his newfound hobbies while quarantining - especially hiking and outdoor activities. Heini describes his family time at home and the two exchange pointers on how to reduce stress between work hours. Heini also notes an overall increase in wine sales and consumption via online deliveries. He analyzes an apparent increase in Italian wine consumption and discusses how this information has helped to support the industry. Juliana and Heini conclude that people adapting to digital tools during the global pandemic has been an important development.

21 Jun 202017min

Ep. 333 #everybodyneedsabitofscienza | Erik Schneider Question

Ep. 333 #everybodyneedsabitofscienza | Erik Schneider Question

💡 Please consider donating any amount to support the Italian Wine Podcast - donate here www.italianwinepodcast.com/donate-to-show/ and receive a free hard copy of The Jumbo Shrimp Guide to Italian Wine! Italian Wine Podcast Episode 333: What is Scienzay up to these days? It's #everybodyneedsabitofscienza and Professor Scienza is back to answer a question from Erik Schneider, who is the 2017 Sweden Somm of the Year! Whoo! Scienza suspects that he is actually Erik il Rosso, a Viking that got all the way to America - but Stevie believes that il Professore is actually making it all up. Will Scienza be able to answer a very Viking-like question from Erik, or will Stevie interrupt him? Find out! Musical Guest: The Gays www.facebook.com/gays4days/ Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107

18 Jun 202010min

Ep. 332 Jumbo Shrimp Guide | Origin and Authenticity

Ep. 332 Jumbo Shrimp Guide | Origin and Authenticity

Italian Wine Podcast Episode 332: Joy Livingston continues the narration of Jumbo Shrimp Guide to Italian Wine. Ever wonder what those Italian words mean on that wine label? Listen in to find out what clues they can give you to help understand the provenance of your wine. Joy has selected following three wines to try this week: Cesanese, Albana, and Sagrantino. Supported by: Jumbo Shrimp Guide to Italian Wine from Positive Press. Paperback available from positivepress.net, Kindle version on Amazon.

17 Jun 202011min

Ep. 331 Monty Waldin on Biodynamic Wine | Biodynamic Sprays

Ep. 331 Monty Waldin on Biodynamic Wine | Biodynamic Sprays

Italian Wine Podcast Episode 331: Host Monty Waldin brings us more Biodynamic Wine discussion. We start to get into some of the biodynamic preparations described by Rudolf Steiner, namely the treatments that are applied to vineyards as sprays. Tune in each Wednesday for more biodynamic wine talk with Monty Waldin. For a limited time Monty's publisher, Infinite Ideas, is offering a 15% discount off his book. Check Italian Wine Podcast social media channels for details.

16 Jun 202015min

Ep. 330 Lan LIU 刘蓝

Ep. 330 Lan LIU 刘蓝

Italian Wine Podcast Episode 330: Monty Waldin gets the rundown on the Jumbo Shrimp Guide to Italian Wine from Lan Liu. Lan Liu wrote the "Guide" along with an international group of authors. Lan has a well rounded background in European wines, but he's settled in Italy to specialize in Italian wines and business. He coordinates the Vinitaly International Academy and he has some suggestions on what to check out if you make it to Piedmont - listen in to hear his recommendations! Supported by: Vinitaly International Academy. Join VIA!

15 Jun 202012min

Ep. 329 #iobevoacasa - LOCKDOWN SERIES | Jeannie Cho Lee MW and JC Viens

Ep. 329 #iobevoacasa - LOCKDOWN SERIES | Jeannie Cho Lee MW and JC Viens

Even with her busy schedule, Jeannie Cho Lee MW somehow teaches JC Viens to prepare a Korean steamed egg dish called Gyeranjjim - in less than 15 minutes! Jeannie is a pro when it comes to time management: she has juggled Master of Wine studies, writing and teaching jobs, and she’s a mother of four! She caps off the discussion with a lesson on how to pair the Korean dish with Italian wines, creating purposeful harmonies between the flavors of the food and drink.

14 Jun 202015min

Ep. 328 #everybodyneedsabitofscienza | Gianluca Queiroli Question

Ep. 328 #everybodyneedsabitofscienza | Gianluca Queiroli Question

Italian Wine Podcast Episode 328: What is Scienzay up to these days? It's #everybodyneedsabitofscienza and Professor Scienza is back to answer a question from Gianluca Queiroli from Boston, who is either looking to clone or become the new Scienza. Stevie of course tried to change his mind... Musical Guest: Creo check him out! open.spotify.com/artist/7oh6gwRCY…obQWKgfBwo6sqeqw Supported by: Vinitaly International Academy. Join VIA today! www.vinitalyinternational.com/?page_id=3107

11 Jun 20209min

Ep. 327 Jumbo Shrimp Guide | North Italy Part 2

Ep. 327 Jumbo Shrimp Guide | North Italy Part 2

Italian Wine Podcast Episode 327: Joy Livingston brings us more Jumbo Shrimp Guide to Italian Wine. This week we catch up on the remaining regions of North Italy: Trentino-Alto Adige, Friuli-Venezia Giulia, Veneto, and Emilia-Romagna. Narrator Joy's "Wines to Try" of the week include Lagrein, Refosco dal Peduncolo Rosso, and Ribolla Gialla. Supported by: Jumbo Shrimp Guide to Italian Wine from Positive Press. Paperback available from positivepress.net, Kindle version on Amazon.

10 Jun 202012min

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