Inside the Playbook: Mag Rodriguez on How J. Cole Helped Transform His Music Tech Business

Inside the Playbook: Mag Rodriguez on How J. Cole Helped Transform His Music Tech Business

In this clip of The Manager’s Playbook, I sit down with Mag Rodriguez to unpack the exclusive J. Cole x EVEN collaboration celebrating the 10-year anniversary of Forest Hills Drive.

We get into how this drop went far beyond music; with unreleased tracks, an original audio series, real-time fan engagement, and a global livestream straight from Madison Square Garden.

Mag breaks down how the project came to life, what it taught him about navigating major label partnerships, and how trust and execution drive true fan connection.

This one’s a blueprint for any artist or builder thinking beyond the stream.

A conversation like this doesn't come cheap.


Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/6Kn9j2Ef2Fwc48iTvA3Tio?si=gWcZocLsQ82ArNfVsQDF4w


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

Episoder(264)

 Inside the Playbook: Shawn Desman and Managers on What Almost Ended Shawn Desman’s Music Career

Inside the Playbook: Shawn Desman and Managers on What Almost Ended Shawn Desman’s Music Career

After stepping away from music in 2015, Shawn Desman found himself questioning if he would ever return.In this conversation, he shares the pivotal moment with Drake that reignited his passion, the rol...

29 Sep 202515min

 Inside the Playbook: Shawn Desman and Managers on How They Sold Out Every Show

Inside the Playbook: Shawn Desman and Managers on How They Sold Out Every Show

Shawn Desman’s career looked finished, until it wasn’t.In this conversation, Shawn, Steve Zsirai, and Chad Walsh break down how a mix of social media strategy, data-driven decision-making, and the “Dr...

28 Sep 202518min

 Inside the Playbook: Shawn Desman and Managers on The Human Side of Music Management

Inside the Playbook: Shawn Desman and Managers on The Human Side of Music Management

What does it really take to build authentic relationships in music?In this conversation, Shawn Desman, Steve Zsirai, and Chad Walsh share why keeping a small, trusted circle is essential, how empathy ...

26 Sep 202511min

 Inside the Playbook: Shawn Desman and Managers on What Really Makes a Great Artist

Inside the Playbook: Shawn Desman and Managers on What Really Makes a Great Artist

What makes a great artist, and a great manager?In this conversation, Shawn Desman, Steve Zsirai, and Chad Walsh break down the traits that separate the good from the unforgettable. From delivering “th...

25 Sep 202514min

The Manager’s Playbook 040: Shawn Desman, Steve Zsirai & Chad Walsh - Drake’s Co-Sign, Fame, Sobriety, Social Media Strategy & Building a Comeback Team

The Manager’s Playbook 040: Shawn Desman, Steve Zsirai & Chad Walsh - Drake’s Co-Sign, Fame, Sobriety, Social Media Strategy & Building a Comeback Team

Shawn Desman’s story is one of highs, lows, and a powerful comeback. From topping the charts to stepping away from music, Shawn opens up about the pressure of fame, battling depression, and finding so...

23 Sep 20252h 1min

Inside the Playbook: Milana Lewis on What Artists Can Learn From Entrepreneurs

Inside the Playbook: Milana Lewis on What Artists Can Learn From Entrepreneurs

In this clip from The Manager’s Playbook, Mauricio Ruiz speaks with Milana Lewis (CEO of Stem) about her journey from having no background in music to becoming a leading entrepreneur in the industry.M...

22 Sep 202518min

Inside the Playbook: Milana Lewis on What Makes an Artist Stand Out

Inside the Playbook: Milana Lewis on What Makes an Artist Stand Out

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Milana Lewis (CEO of Stem) to unpack the realities of artist development and partnerships in today’s music business.Milana shares...

21 Sep 202516min

Inside the Playbook: Milana Lewis on The Reality of Music Advances & Shelving

Inside the Playbook: Milana Lewis on The Reality of Music Advances & Shelving

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Milana Lewis, CEO of Stem, to break down how Stem approaches artist partnerships and deal-making differently.Milana explains why ...

19 Sep 202510min

Populært innen Underholdning

papaya
enkel-servering
tusvik-tnne
harm-og-hegseth
storefri-med-mikkel-og-herman
tore-og-haralds-podkast
big-5-med-nils-og-harald-2
topp-3-med-wold-og-fladseth
konspirasjonspodden
folk-flest-med-linn-og-nils
hovla
ma-pa-behandling-med-morten-ramm
kjendiscrush-med-sofie-karlstad
nare-venner
vitnemal
feedback-med-egon-holstad
gi-meg-alle-detaljene
rss-gammal-maiden
christine-dancke
rss-ls-the-next-episode