Ep. 2448 Juliana Colangelo interviews Pilar Brito | Masterclass US Wine Market

Welcome to Episode 2448 of the Italian Wine Podcast. In this episode, Juliana Colangelo interviews wine educator and content creator Pilar Brito. You can access Pilar’s previous interview with McKenna Cassidy on the Italian Wine Podcast here: https://www.italianwinepodcast.com/Episodes/ep-2312-mckenna-cassidy-interviews-pilar-brito-next-generation/. Key Takeaways: Building authentic online communities that foster real-life connections Understanding what the next generation seeks in wine experiences and events How Italian wineries can better resonate with younger audiences More about the guest: Pilar Brito is a wine and social media personality who has quickly built a following of 140K followers across Instagram and YouTube. Pilar has a degree in law but decided to pivot to the wine industry, driven by her passion for wine and education. She is known for her accessible yet aspirational approach to wine education, wine collecting, and her wine and cooking videos. Her platform features a diverse range of content, including in-depth explorations of renowned wines such as Tignanello, Château d'Yquem, and Mas Doix 1902. Pilar’s approachable style and informative posts have made her a leading voice among wine influencers, and she continues to inspire her growing audience to explore and appreciate the world of wine. Connect: Website: https://barpilarr.substack.com Instagram: https://www.instagram.com/barpilarr/ More about the host: Juliana Colangelo is a leading communications and marketing professional for the beverage alcohol industry. Currently, Juliana is a Senior Brand Manager at Frederick Wildman, where she is focused on building their Italian wine portfolio. Prior to that, she led the California Division as a Vice President at Colangelo & Partners, the leading wine and spirits communications agency in the U.S. for over 10 years. During her tenure at C&P, Juliana led the development of the California office, growing the agency’s domestic presence to a dedicated office of 15 people with representation of leading wine companies such as Jackson Family Wines, Far Niente, Charles Krug Winery, Foley Family Wines and more. Juliana has completed her WSET Level 3 and her eMBA in Wine Business with Sonoma State University. In 2021, Juliana was named one of PR News’ Top Women in PR in the “Rising Stars” category. In 2022, Juliana became a Vinitaly International Academy Italian Wine Ambassador. Connect: Instagram: https://www.instagram.com/julezcolang/ Facebook: https://www.facebook.com/jules.colangelo/ Twitter: https://x.com/JulezColang LinkedIn: https://www.linkedin.com/in/juliana-colangelo-mba-04345539/ _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/ Facebook: https://www.facebook.com/ItalianWinePodcast Twitter: https://www.twitter.com/itawinepodcast Tiktok: https://www.tiktok.com/@mammajumboshrimp LinkedIn: https://www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!