#13 - AI in Healthcare Innovation | Julio Castro, Boston Scientific's Digital Transformation Leader on Copilot Agents & ROI

#13 - AI in Healthcare Innovation | Julio Castro, Boston Scientific's Digital Transformation Leader on Copilot Agents & ROI

Join us for an inspiring conversation with Julio Castro, Senior Digital Transformation Manager at Boston Scientific, as he shares how curiosity and strategic AI implementation transformed healthcare operations. Discover how his team achieved a 70% reduction in functional inquiries using Microsoft Copilot agents and improved forecasting accuracy by 40% while cutting emergency import costs in half.

In this episode, Julio reveals his proven framework for overcoming AI adoption resistance, the power of blending quantitative data with qualitative insights, and why he believes prompt engineering is the new Excel. Whether you're in healthcare or any industry, you'll learn practical strategies for identifying AI champions, measuring adoption success, and building a digital mindset that drives real business results.

Key Takeaways:

  • How to change organizational mindset before implementing AI technology
  • The importance of identifying early adopters and understanding their daily challenges
  • Why adoption metrics matter more than technology features
  • Essential skills for thriving in the AI landscape: curiosity, prompt engineering, and storytelling with empathy
  • Julio's personal AI tech stack and recommended learning resources

Perfect for marketing leaders, healthcare professionals, and anyone looking to drive meaningful AI transformation in their organization.

Episoder(24)

#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology

#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology

Join host Miguel Machado in conversation with Nicolas Babin, recognized as a top 10 thought leader in emerging technology and AI with 29 years of experience dating back to Sony's pioneering AI robotic...

6 Mar 202534min

#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer

#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer

Join host Miguel Machado in conversation with Ronald Van Loon, ranked among the top 10 global AI influencers with 500,000+ followers. As CEO of Intelligent World, Ronald reveals how he's increased pro...

20 Feb 202525min

#6 - Agentic AI & Quantum Computing Revolution | Dr. Utpal Chakraborty, CTO Intel AI & Global AI Expert

#6 - Agentic AI & Quantum Computing Revolution | Dr. Utpal Chakraborty, CTO Intel AI & Global AI Expert

Join Miguel Machado as he explores the future of AI marketing technology with Dr. Utpal Chakraborty, ranked among the top 20 generative AI experts globally. With over two decades of experience as CTO ...

5 Feb 202525min

#5 - AI Marketing: Data-Driven CPG Strategy for 10X ROI | Deepak Jose, Top 100 Analytics Innovator| ex Mars & Coca-Cola

#5 - AI Marketing: Data-Driven CPG Strategy for 10X ROI | Deepak Jose, Top 100 Analytics Innovator| ex Mars & Coca-Cola

Join Miguel Machado as he explores practical AI implementation with Deepak Jose, named among 2023's CPG Visionaries and Top 100 Innovators in Data & Analytics. Drawing from his leadership experience a...

23 Jan 202525min

#4 - Personalization vs Privacy in the AI Era | Helen Yu, CEO & Digital Transformation Expert

#4 - Personalization vs Privacy in the AI Era | Helen Yu, CEO & Digital Transformation Expert

In this episode, Miguel Machado welcomes Helen Yu, founder and CEO of Tigon Advisory Corp., a globally recognized thought leader in AI, cybersecurity, and digital transformation. Helen reveals actiona...

2 Jan 202527min

#3 - Omnichannel AI Strategy | Victor Tapia, Global Digital Director at Reckitt

#3 - Omnichannel AI Strategy | Victor Tapia, Global Digital Director at Reckitt

Join Miguel Machado for an exclusive conversation with Victor Tapia, IT&D Global Director for Digital, Marketing and E-commerce Nutrition at Reckitt. Discover how this digital transformation leader is...

12 Des 202418min

#2 - Future of CPG Marketing: AI, Personalization, and CX | Jimmy Klein, Diageo Digital Leader

#2 - Future of CPG Marketing: AI, Personalization, and CX | Jimmy Klein, Diageo Digital Leader

Join Miguel Machado for a strategic deep dive with Jimmy Klein, Global Digital Innovation Manager at Diageo, as he reveals how AI is reshaping product development, personalization, and marketing in th...

15 Nov 202427min

#1 - Unlocking AI’s Potential in CPG Marketing | Kellanova’s Strategic Insights

#1 - Unlocking AI’s Potential in CPG Marketing | Kellanova’s Strategic Insights

In this episode, we’re thrilled to welcome Omar Carrión, the Senior Integrated Marketing Communications and Omnichannel Director at Kellanova Latin America, overseeing some of the world’s most iconic ...

26 Sep 202430min

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