Forbes' Randall Lane
Ad Age Insider29 Mar 2018

Forbes' Randall Lane

Synonymous with powerful, rich and usually white male entrepreneurs, Forbes is, like many media companies, being forced to evolve. Randall Lane took over as editor of the 101-year-old publisher in December of 2017, after Lewis D'Vorkin went on to run the LA Times newsroom — leaving behind a large pair of wingtips. Under D'Vorkin, Forbes grew its army of contributors in a bid for scale and led the native advertising charge with its Brand Voice program. Lane joins Ad Lib today to help us get a handle on what Forbes is today — how it plans to expand its custom content offerings, dig into new "microbeats" and attract a younger set of readers.

Episoder(191)

AI and entry-level ad roles—how marketers, educators and junior talent are adapting, with Lindsay Rittenhouse

AI and entry-level ad roles—how marketers, educators and junior talent are adapting, with Lindsay Rittenhouse

Ad Age Senior Reporter Lindsay Rittenhouse explains how AI is automating work typically done by entry-level talent, and how marketers and educators are responding by training students and junior staff...

7 Nov 202522min

Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff

Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff

Ad Age Editor-at-Large Jack Neff explains why pharma ads can't be banned, and how the Trump administration is cracking down on marketers. Plus, what stricter regulation would mean for creatives and ho...

31 Okt 202524min

Best Halloween ads 2025, with Tim Nudd

Best Halloween ads 2025, with Tim Nudd

Ad Age creativity editor Tim Nudd crowns the top spooky season marketing campaigns in the first-ever Halloween Marketing Awards. He also digs into the trends behind October's best work, including why ...

24 Okt 202525min

Social bots and brand crises—how to fight fake accounts, with Erika Wheless

Social bots and brand crises—how to fight fake accounts, with Erika Wheless

Ad Age marketing reporter Erika Wheless describes the growth of AI-generated bot networks that fuel large percentages of current brand controversies. In the episode, Wheless breaks down how to identif...

17 Okt 202524min

Bad Bunny and brands: Hispanic engagement lessons, with Adrianne Pasquarelli

Bad Bunny and brands: Hispanic engagement lessons, with Adrianne Pasquarelli

Ad Age senior marketing reporter Adrianne Pasquarelli breaks down takeaways from the controversy surrounding the NFL's Bad Bunny pick for 2026's Super Bowl Halftime Show. Listen to hear data on U.S. H...

10 Okt 202521min

Agencies under pressure—who survives, who shifts: Ad Age Future of Advertising 2030

Agencies under pressure—who survives, who shifts: Ad Age Future of Advertising 2030

Ad Age reporters go deep on the future of marketing agencies, from consolidation to AI in-housing. Listen to hear more on the potential demise of mid-size agencies, resurgence of social media agencies...

3 Okt 202514min

Loyalty, influencers and consumers: Ad Age Future of Advertising 2030

Loyalty, influencers and consumers: Ad Age Future of Advertising 2030

Ad Age reporters break down the transformation of consumer behavior that will impact marketing strategies over the next five years, and how brands can begin preparing now. From changing demographics t...

30 Sep 202515min

Future-proof your marketing career: Ad Age Future of Advertising 2030

Future-proof your marketing career: Ad Age Future of Advertising 2030

Ad Age reporters dig into the evolution of skills needed to climb the ad industry ladder amid industry transformation. From the new responsibilities CMOs will take on as AI automates other C-suite rol...

26 Sep 202512min

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