370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

370: Customer strategy, customer loyalty and retention - with Bain & Company's partner Rob Markey

Listen to this thought-provoking discussion between Michael and Rob Markey, Bain and Company's partner.We talk about customer strategy, how should we define the loyalty of a customer, what generates loyalty, what steps do you take to build loyalty in a customer base. Rob Markey, a partner and director at Bain & Company and the founder of the firm's Global Customer Strategy and Marketing practice. He is a co-author of The Ultimate Question 2.0 and is the host of the Net Promoter System podcast. He is based in New York.

https://www.firmsconsulting.com/promo

Episoder(830)

395: The single biggest strategy shift for the next few decades (Monday Morning 8 a.m. #16)

395: The single biggest strategy shift for the next few decades (Monday Morning 8 a.m. #16)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

22 Feb 202138min

394: Apple car & Amazon's core strategy (Monday Morning 8 a.m. #15)

394: Apple car & Amazon's core strategy (Monday Morning 8 a.m. #15)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

15 Feb 202134min

393: Defense is not a strategy (Monday Morning 8 a.m. #14)

393: Defense is not a strategy (Monday Morning 8 a.m. #14)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

8 Feb 202131min

392: How to create a career strategy for an executive (Monday Morning 8 a.m. #13)

392: How to create a career strategy for an executive (Monday Morning 8 a.m. #13)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

1 Feb 202135min

391: The nuances of a private equity strategy

391: The nuances of a private equity strategy

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

25 Jan 202129min

390: How to manage up / Manage your manager. Dealing with sensitive situations at work (The Consulting Offer IV)

390: How to manage up / Manage your manager. Dealing with sensitive situations at work (The Consulting Offer IV)

This is a short excerpt from The Consulting Offer IV with Sizan, episode 31. The Consulting Offer is an in depth series which helps candidates to prepare for consulting case interviews and develop fou...

21 Jan 20218min

389: Fear is not a strategy (Monday Morning 8 a.m. #11)

389: Fear is not a strategy (Monday Morning 8 a.m. #11)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

18 Jan 202129min

388: One of the biggest strategy shifts ever in the next 10 to 20 years (Monday Morning 8 a.m. #10)

388: One of the biggest strategy shifts ever in the next 10 to 20 years (Monday Morning 8 a.m. #10)

Hello everyone! This is Monday Morning 8 a.m., a weekly newsletter where we distill the insights from all of the distractions, articles, and emails that you receive in your inbox every day. In this ne...

11 Jan 202127min

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