How Lululemon Won Athleisure | Mirror, Mirror | 2
Business Wars29 Okt 2025

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the same type of yoga pants that Lululemon created. To survive, Lululemon will need to expand its business-model. That means distancing itself from its founder and venturing into a brand new world: tech.

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Episoder(665)

eBay vs PayPal - How Bad Is It? | 4

eBay vs PayPal - How Bad Is It? | 4

Remember the summer of 2000? The Olympics were in full swing and PayPal was under attack. Not from eBay, but Russian hackers. In looking for soft targets in the early days of the untethered Internet, ...

2 Aug 201823min

eBay vs PayPal - PayPal Goes Viral | 3

eBay vs PayPal - PayPal Goes Viral | 3

In the midst of the dot-com boom, there's also a lot of dot-com bust. PayPal desperately needed to grow but they companies who'd raised millions more suddenly disintegrate. The solution was so simple ...

31 Jul 201823min

eBay vs PayPal - The E-commerce Revolution  | 2

eBay vs PayPal - The E-commerce Revolution | 2

As eBay gathers steam, a libertarian chess champion and a programmer who fled Communist Ukraine team up to change the world with their encryption software. But when their plan to piggyback on the ubiq...

26 Jul 201824min

eBay vs PayPal - Going Once, Going Twice | 1

eBay vs PayPal - Going Once, Going Twice | 1

At the dawn of the dotcom era, a Silicon Valley tech geek on a personal vendetta rolls out the world’s first e-commerce site. Vintage lunchboxes? Second-hand guitars? B-list celebrity autographs? It a...

24 Jul 201823min

Hearst vs Pulitzer - Interview with Gabriel Kahn | 7

Hearst vs Pulitzer - Interview with Gabriel Kahn | 7

Joining us today is Gabriel Kahn, a professor of journalism at the University of Southern California. He’s a former Los Angeles bureau chief for the Wall Street Journal and a frequent commentator on m...

28 Jun 201824min

Hearst vs Pulitzer - Days of Atonement | 6

Hearst vs Pulitzer - Days of Atonement | 6

By 1900, the days of yellow journalism were already fading, and both William Hearst and Joseph Pulitzer were searching for a new direction even as their newspapers diverged.Hearst tries for a politica...

26 Jun 201824min

Hearst vs Pulitzer - Newsies | 5

Hearst vs Pulitzer - Newsies | 5

A close up look at a crisis of their own making. One that nearly cost Hearst and Pulitzer their grip on the country’s first media empires. Instead of pitting them against each other, the crisis would ...

21 Jun 201820min

Hearst vs Pulitzer - War Drums | 4

Hearst vs Pulitzer - War Drums | 4

What happens when there’s no news? You have to MAKE the news.When Hearst heard from his top reporter that the Spanish-Cuban tension wasn’t looking like anything would happen, Hearst wasn’t just going ...

19 Jun 201825min

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