Where Does Customer Journey Mapping Go Wrong? (And How to Fix It) - Mitel & CULTIVATE
CX Today29 Okt 2025

Where Does Customer Journey Mapping Go Wrong? (And How to Fix It) - Mitel & CULTIVATE

CX Today's Charlie Mitchell hosts a conversation about how mapping out customer service experience and uniting the team around those maps. To dig into the challenges and opportunities, he's joined by: Katie Stabler, Founder of CULTIVATE Customer Experience by Design Paul Hughes, Head of CX Sales for the UK, Ireland & South Africa at Mitel Early in the discussion, Stabler emphasizes why journey mapping often falls short, and how bias, poor data application, and siloed thinking can dera...

Episoder(363)

An Analysis of the 2023 Gartner Magic Quadrant for CCaaS

An Analysis of the 2023 Gartner Magic Quadrant for CCaaS

Watch on YouTube. CX Today's Charlie Mitchell presents a deep-dive of the 2023 Gartner Magic Quadrant for CCaaS. He's joined by Dave Michels, Lead Analyst at TalkingPointz, and Liz Miller, VP & Princi...

21 Aug 202335min

DPG Media Discusses Its "Radical" CCaaS Migration, Shares Lessons

DPG Media Discusses Its "Radical" CCaaS Migration, Shares Lessons

Watch on YouTube. CX Today's Charlie Mitchell hosts Edgar Polak, IT Area Manager at DPG Media. We walk through DPG Media's CCaaS migration, and discuss: Challenge's of DPG Media's on-premises environm...

17 Aug 202316min

Lighthouse Works and Genesys Collab Generates 25% of New U.S. Jobs for Blind People

Lighthouse Works and Genesys Collab Generates 25% of New U.S. Jobs for Blind People

Watch on YouTube. CX Today's Charlie Mitchell hosts Kyle Johnson, President & CEO of Lighthouse Works. We consider Lighthouse Works' strategy to create more career opportunities for the blind and vis...

15 Aug 202316min

BIG CX News - The Latest on Microsoft Sales Copilot, Salesforce AI Cloud, and Zoom In WFM

BIG CX News - The Latest on Microsoft Sales Copilot, Salesforce AI Cloud, and Zoom In WFM

CX Today's Charlie Mitchell presents the latest trending news from the customer experience world. He's joined by five prominent CX analysts to dissect the latest stories from the space - including ne...

11 Aug 202331min

Barnardo's Discusses Its CRM Selection Process and Implementation

Barnardo's Discusses Its CRM Selection Process and Implementation

Watch on YouTube. CX Today's Charlie Mitchell hosts Melissa Bell, the Executive Leader of Practice Quality at Barnardo's Australia. We discuss Barnardo's CRM implementation, considering: Why did Bar...

8 Aug 202312min

Streem-line Salesforce: Integrating Video for Enhanced Customer Experiences

Streem-line Salesforce: Integrating Video for Enhanced Customer Experiences

Watch on YouTube. CX Today's Charlie Mitchell hosts Mark Wood, Senior Product Manager at Streem. In this session, we discuss how businesses can add video to Salesforce, considering: Where can video ...

1 Aug 202320min

Heineken Introduces Its Customer-Centric Approach and Data Strategy

Heineken Introduces Its Customer-Centric Approach and Data Strategy

Watch on YouTube. CX Today's Charlie Mitchell hosts Lalo Luna, Global Strategy & Insights Leader at The HEINEKEN Company. We consider Heineken's evergreen strategy and how it helps to drives better cu...

31 Jul 202310min

BIG CX News - The Latest on Verint's CCaaS Move & the Genesys Experience Index

BIG CX News - The Latest on Verint's CCaaS Move & the Genesys Experience Index

Watch on YouTube. CX Today's Charlie Mitchell presents the latest trending news from the customer experience world. He's joined by three prominent CX analysts to dissect the latest stories from the s...

11 Jul 202316min

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