
195. Step-by-Step Guide to Writing a Book for Entrepreneurs
Writing a book as an entrepreneur isn't just about authorship—it's about amplifying your vision, expanding your reach, and building your business. In this episode, I walk you through my proven step-by-step system—used by 100+ successful authors—for writing a nonfiction book that aligns with your entrepreneurial goals.You'll learn:How to clarify your author vision and align it with your business strategyWhat goes into creating a powerful book concept and outlineHow to calendar your writing time for consistent, productive outputWhy editing is a team effort (and what kind of editor you really need)How to choose between self, hybrid, or traditional publishingThe marketing strategies that turn your book into a long-term growth assetIf you’re ready to add “author” to your title and scale your brand with purpose, this episode is your roadmap.
12 Jun 14min

194. Live boldly, own the stage, and write that memoir, with author Ingrid Hu Dahl (replay)
Today’s a special day: Sun Shining on Morning Snow: A Memoir of Identity, Loss, and Living Boldly, the deeply moving memoir by Ingrid Hu Dahl, is officially live! What better way to celebrate this powerful milestone than by revisiting our beautiful conversation on the podcast?When I first met Ingrid, I knew we were meant to create something meaningful together. She was working on a memoir about identity, loss, and living her truth—and I had the honor of walking alongside her as her book coach. Spoiler: her book is now out in the world, and it's absolutely stunning!In this episode, Ingrid shares her story of growing up mixed-race, finding her voice through music, and navigating leadership and life transitions as the founder and CEO of her own coaching and consulting firm. We also talk about what it means to own your story—on the page and on the stage—with practical tips for showing up authentically in every space you step into.Ingrid’s incredible career has spanned leadership roles at Meta, Gap Inc., Capital One, KQED, and beyond. She’s a TEDx speaker, musician, filmmaker, and now, published author.Learn more about Ingrid:WebsiteLinkedInInstagram @ingridhudahlFollow me on: Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
11 Jun 52min

193. Writing Your First Book? Don’t Make These Mistakes
Most aspiring authors don’t struggle because they lack talent—they struggle because they’re making the same 3 avoidable mistakes.In this special introductory episode, I’m kicking off a brand-new format designed specifically for new and aspiring writers—whether you’re working on your first book or finally trying to finish one that’s been sitting in a folder for years.You’ll learn:Why “pantsing” without a plan killsmomentumHow to actually build a sustainablewriting habitWhy you shouldn’t write alone—andhow to get support 🎯 Take the free quiz to discover your writingsuperpower 💬 Got a writing mistake story? Share it with me—I’d love to hear it.📩 Subscribe to get weekly episodes that move you closer to a finished manuscript.
5 Jun 6min

192. SMART goals for lasting wellness, with Erin Clifford
What does it look like to build a life of true harmony, one where your wellness practices aren’t just another item on your to-do list, but an integrated part of how you show up in the world?This week, I’m joined by Erin Clifford, a National Certified Counselor, NBC-HWC, and author of Wellness Reimagined: A Holistic Approach to Health, Happiness, and Harmony. Erin is also the managing director at Clifford Law Offices, which gives her a unique perspective to support high-achieving professionals in aligning personal wellness with demanding careers.In our conversation, Erin shares the personal journey that led her to this work, and offers practical, grounded strategies for living well—from applying SMART goals in a meaningful way to discovering your core values and using them as a compass in daily life. We also dive into her book-writing process and what it taught her about sustainable wellness.Whether you’re looking to reset your routine, reconnect with your purpose, or simply find a bit more harmony in your day-to-day, this episode offers inspiration and actionable insight for wherever you are in your wellness path.Learn more about Erin:WebsiteFacebook @erincliffordwellnessX: @erinwellnessInstagram: @erinwellnessLinkedInYouTube @erincliffordwellnessBook recommendation:To Kill a Mockingbird by Harper LeeFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
4 Jun 47min

191. Unlock your writing superpower
In this episode of Beyond Better, I introduce the Writing Superpower Quiz specially designed to uplift those of you writers who often focus on your weaknesses. This insightful quiz helps you identify your unique writing superpowers, while drawing on my expertise of working with over 100 books.You will learn about the four superpower types: Super Verbalizer, Super Ideator, Super Learner, and Super Discipline, each accompanied by growth opportunities and practical tips.By focusing on strengths, the quiz offers a personalized approach to enhance the writing process, combining fun with practical advice to support aspiring nonfiction authors. Don’t miss this week’s episode and jump in to take the quiz and share your experience!Show notes:Writing Superpower QuizFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
28 Mai 13min

190. Pioneering Your Career Change, with Lata Hamilton
This week’s episode highlights an insightful conversation I have with Lata Hamilton, a change leadership and confidence mentor based in Sydney, Australia. We talk about how she carved her own path for change—both professionally and personally—and the turning point that led her to leave a traditional career path to step into independent consulting.We also discuss her book, Pioneer Your Career Change, and the one thing she wished she’d known at the start of her author journey. (You know we have to talk books!)After tripling her salary in just three years to almost $200,000, Lata’s mission is to help women carve their own paths for change in career, leadership, and life, and find the confidence and authenticity to truly earn what they’re worth. She is the creator of the Leading Successful Change program and the founder and CEO of Passion Pioneers. Lata has worked with some of Australia’s biggest companies to initiate changes that have impacted over 100,000 people: operating model changes impacting thousands, global cultural transformations, and digital transformation that is changing the way that we work.Show notes:The Instance Change Consultant RetreatFree Coaching Action GuideLearn more about Lata:WebsitePodcast: InsightTimerLinkedInInstagram @latahamiltonYouTube @LataHamiltonBook recommendation:The Alchemist, by Paulo CoelhoFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
21 Mai 53min

189. Strengthening your visibility online, with Louise Brogan
In this week’s episode, I have a delightful conversation with Louise Brogan about how she helps people boost their online visibility through content marketing, specifically through LinkedIn. Louise walks us through how to build a sustainable presence using four key pillars of her LinkedIn strategy—especially valuable for busy entrepreneurs and thought leaders.She also shares how to effectively use video to strengthen your LinkedIn presence, as well as common mistakes to avoid when developing your profile. We also talk about her book, Raise Your Visibility on LinkedIn, and how the book-writing journey impacted her growth personally and professionally.Louise is an award-winning LinkedIn expert, author, podcaster, YouTuber, and mother of three who runs a boutique marketing agency working with B2B clients to create their LinkedIn content with a focus on video marketing. She is a Small Business Champion in the UK and was recognized by King Charles at a special reception at Buckingham Palace. She is very proud to champion other entrepreneurs, especially women over forty.Learn more about Louise:Grab Your FREE Guide: 3 Easy Ways to Get Started with VideoLinkedInRaise Your Visibility Online podcastYouTube @RaiseYourVisibilityOnlineBook recommendation:The Poisonwood Bible, by Barbara KingsolverBuilt to Sell: Creating a Business That Can Thrive Without You, by John WarrillowFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
14 Mai 45min

188. Solo: Life in Portugal almost 6 years in
In today’s podcast episode, I give an update on my life in Portugal. When my family and I decided to move here, we understood that no place is perfect. There are trade-offs wherever you decide to land. It’s important to understand your personal hierarchy of needs—a crucial element when deciding to relocate. For instance, decide what your non-negotiables are when choosing living arrangements. We also made an intentional division of household roles, with my husband being a stay-at-home dad.We have lived in four countries, and we don’t know if Portugal is our forever home, but for now it’s the perfect place for our family. Join me as I talk all things Portugal and answer your questions about the challenges and rewards of living abroad.Follow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.
7 Mai 38min