Brandy
Top 3% Podcast. Brandy features candid brand and marketing conversations over cocktails with Reilly Newman and Scott Saunders, the rebranding experts behind the award-winning brand transformation studio Motif Brands. Infusing 40+ years of combined strategy and rebranding experience, each round delivers a high-proof concentration of brand positioning, marketing, and behavioral science. Learn to unlock your strengths, align with your audience, and increase your pricing power. Each episode is concise, ad-free, and on the house. Listen responsively.

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Episoder(120)

Luxury Brands: Transform Your Business into a Luxury Brand

Luxury Brands: Transform Your Business into a Luxury Brand

What sets luxury brands apart? Join hosts Reilly Newman and Scott Saunders on Brandy as they explore the art and science of luxury brands. They'll share top-shelf insights behind crafting exclusivity ...

20 Jun 202432min

Meaning of Brand: How Perception Shapes Your Business

Meaning of Brand: How Perception Shapes Your Business

What is the meaning of brand? Join hosts Reilly Newman and Scott Saunders on Brandy as they uncover the "Meaning of Brand." Explore how the human brain assigns meaning to everything and your business ...

13 Jun 202436min

Theater of Brand: Story, Script, and Performance for Business Success

Theater of Brand: Story, Script, and Performance for Business Success

Your brand is theater. This framework outlines the three cornerstones of a successful brand experience through the lens of theater. On this episode of Brandy, Reilly Newman and Scott Saunders explore...

5 Jun 202442min

Color Psychology: Transform Your Brand and Marketing with Color

Color Psychology: Transform Your Brand and Marketing with Color

Color speaks volumes about your brand to your audience, but are they listening? Join your hosts Reilly and Scott on this round of Brandy, as they share their insights into the fascinating world of co...

30 Mai 202433min

Bands and Brands: Stand Out in Noisy Markets with Brand

Bands and Brands: Stand Out in Noisy Markets with Brand

Battle of the Bands or Brands? In this episode of Brandy, Reilly Newman and Scott Saunders talk about the music industry and the many musical brands that have become International icons. From KISS to...

21 Mai 202427min

Politics and Branding: Lessons for Brand Marketing Success

Politics and Branding: Lessons for Brand Marketing Success

Tis the Season! For political campaigns..... On this nonpolitical episode of Brandy, join hosts Reilly Newman and Scott Saunders as talk business and explore the powerful synergy between political bra...

16 Mai 202425min

Grassroots Marketing and Brand Growth

Grassroots Marketing and Brand Growth

Get to the roots of marketing your brand. Dive into the heart of grassroots marketing with brand experts Reilly Newman and Scott Saunders on this round of Brandy. Discover the transformative potentia...

9 Mai 202427min

Not What, But How A Brand Speaks

Not What, But How A Brand Speaks

From Seinfeld's Soup Nazi to what your bathroom says about your business, this episode will transform your brand to grow your business. In this episode of Brandy, Reilly and Scott discuss how it's not...

2 Mai 202430min

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