Customer Service Crack Down: Brand Experience and Policies
Costco and Nike Collaboration?>> Get the Award-Winning Book (Brandy): BrandyBook.usThis Brandy episode focuses on how memorable brand experiences depend on customer service. Brands like Target and ...
11 Nov 202513min
Cocktail: Mr. Pibb, AI, and the New Economy
The return of a more caffeinated Mr. Pibb and is AI a bubble?>> Get the Award-Winning Book (Brandy): BrandyBook.usThis Brandy episode is a cocktail shaken with nostalgia, stirred with AI, and serve...
6 Nov 202520min
Halloween Special: Top 10 Brand Horror Stories
LISTEN IF YOU DARE! 💀 >> Get the Award-Winning Book (Brandy): BrandyBook.usIn this special Halloween edition of Brandy, hosts Reilly Newman and Scott Saunders dive into the dark side of branding w...
30 Okt 202528min
The AWS Outage: Lessons on Brand Dependency
When Amazon Web Services (AWS) went down, half the internet went with it. >> Get the Award-Winning Book (Brandy): BrandyBook.usWhen AWS went down, half the internet went silent. But for founders p...
28 Okt 202519min
Beyond Content: The Future of Marketing Isn’t Content — It’s Moments
Most brands chase content. Great brands create moments. >> Get the Award-Winning Book (Brandy): BrandyBook.usIn a digital world obsessed with “content,” few brands realize that what people truly r...
21 Okt 202530min
Q&A: Renaming and Rebranding
The first Brandy Q&A episode! >> Get the Award-Winning Book (Brandy): BrandyBook.usReilly Newman and Scott Saunders tackle a question from listener Megan W. (USA) who asked about renaming during a...
14 Okt 202520min
The Pop-Up Economy: Spirit Halloween’s Billion-Dollar Lessons For Your Brand
What can your business learn from Spirit Halloween? >> Get the Award-Winning Book (Brandy): BrandyBook.usEvery fall, empty storefronts rise from the dead, wrapped in orange, black, and Spirit Hall...
7 Okt 202520min
Private Label Power: Lessons from Costco, Aldi, Target and Trader Joe’s
Private labels aren’t just for grocery stores—they’re a masterclass in perception, value, and strategy>> Get the Award-Winning Book (Brandy): BrandyBook.usFrom Costco’s Kirkland to Target’s private ...
30 Sep 202515min
