Looking in the Mirror: How to Be Accountable Even When You Lose
“We’re in a bad economy…” “We’re experts. We’re never wrong…” “We’re up against tough competition…” "Our point of contact was a jerk..." …but what if it’s not them? What if it’s you? In this episode,...
3 Mar 202529min
From Solo to Enterprise: A Timelapse of Business Development Maturity
Imagine you could fast-forward your firm's growth and watch it like a time-lapse video going through different stages: Solo Small Mid-size EnterpriseWhat needs to happen in your sales and marketing fu...
17 Feb 202542min
The Art of Being Ignorable: 12 Ways to SUCK at Differentiation
Discover the art of being utterly indistinguishable from your competition. In this episode, John and Mark dive into the art of blending in, unveiling the tongue-in-cheek strategies to completely lose...
3 Feb 202520min
Bad Habits of Your 'Salesperson' Alter Ego
When you think of the word ‘salesperson,’ what comes to mind? In this episode, John and Mark explore how professionals can shed ineffective sales habits and adopt a more authentic, client-centric min...
20 Jan 202533min
4 Things You Forgot To Do In Q4
It's easy to get caught up working too much *in* the business and not enough *on* it. If you're feeling similar these days, bookmark this episode and hear the breakdown of the four activities you migh...
6 Jan 202531min
Strategic Partnerships: Working Together In Orbit
Align yourself with other consultants in-orbit around your clients to deliver more value. Strategic partnerships can transform the way your business grows, turning the equation 1 plus 1 into somethin...
30 Des 202431min
Segment Development Plans: Win New Deals From a Slice of the Market
Win new business from accounts that share a common characteristic. This way, you can build your brand and create efficiencies. In this episode, John and Mark explore how firms can build Segment Develo...
16 Des 202434min
Account Development Plans: Grow Revenue From Your Best Clients
Transform the way you grow key accounts. Yes, you can achieve revenue growth and strengthen client relationships by developing comprehensive account development plans. In this episode, John and Mark s...
9 Des 202438min
