
Maxwell Sackheim’s Magic List - 1
Today we’re starting a new series called “Old Masters,” where we find wisdom from some of the Founding Fathers of copywriting and see how we can apply them today. On this show, we’re going to look at ...
6 Jan 202027min

Billionaire Business Secrets
Sara’s dad was a lawyer. After she finished college, she wanted to go law school, but her Legal SAT scores weren’t good enough. So she tried stand-up comedy, but that didn’t catch fire. So, she became...
30 Des 201926min

An Info-Products Pro Tells All, With Richard Miller
Our guest today really gets around. Richard Miller is founder of Mission Control Studios in Phoenix. Have you ever heard of David DeAngelo and a product called Double Your Dating? David’s real name is...
23 Des 201928min

Getting Paid a Percentage
In the opening of the movie “Echo In the Canyon,” the late Tom Petty is showing Bob Dylan’s son, Jakob, a Rickenbacker 12-string electric guitar. He plays about six chords, stops, and says, “You can’t...
16 Des 201927min

Mastermind Groups: The Inside Story
Our guest today comes to us through the magic of the Internet from Galicia, Spain — and he knows a lot about mastermind groups. Whether you know what a mastermind group is or not, you’ll know more abo...
9 Des 201933min

Adventures in Empathy
On the podcast Masters of Scale, LinkedIn founder Reid Hoffman interviewed Brian Chesky, CEO of Airbnb. Chesky tells of advice he got 10 years ago, when the company barely had any customers at all. He...
2 Des 201925min

Copywriting for Consistent Cash Flow
Our guest today Adam Bensman is both state-of-the-art and very old-school. Let’s start with the old-school part: Adam started out as a door-to-door salesman. I call that “old school” because, well, fi...
25 Nov 201927min

The 3 Temptations of Copywriting
The famous investor Warren Buffett is famous for saying that when it comes to investing, he has two rules: 1) Never lose money. 2) See rule #1 To be sure, Warren Buffett hasn’t ALWAYS been able to fol...
18 Nov 201924min





















