Tip Tuesday: Less Is More On Social Media
Happy Tip Tuesday! This week, Shannon Allen shares a tip from Joe Kuharic, social media specialist at FDS, about how less can be more on social media. Read Federated Digital Solutions' blog Federated ...
4 Mar 20252min
Building Your Social Media Strategy For 2025
Algorithm updates. Changes in content moderation policies. Platforms shutting down, then coming back. Even though we're only 2 months in to 2025, it's been a busy year for social media platforms. But ...
27 Feb 202530min
Tip Tuesday: The Key To Effective SEM Ad Copy
For this week's Tip Tuesday, Shannon shares a tip from Katie Houser, senior campaign specialist, about the importance of SEM ad copy and how to stand out. Read Federated Digital Solutions' blog Federa...
25 Feb 20252min
Tip Tuesday: This Is The Key To Effective Video Ads
Happy Tip Tuesday! This week, Krystal Vivian shares a tip from Angela Todd, senior digital marketing consultant at FDS, about the power of emotion in video ads. Read Federated Digital Solutions' blog ...
18 Feb 20254min
We've Officially Reached The OTT Tipping Point
It's happened — more people are watching streaming video (OTT/CTV) than broadcast TV. What does that mean for advertisers? Shannon and Krystal discuss the tipping point, how advertisers should be thin...
13 Feb 202525min
Tip Tuesday: Why The Consumer Should Be The Center Of Your Marketing Message
Happy Tip Tuesday! This week, Shannon shares a tip from Karlie Mandigo, senior digital marketing consultant at FDS, about the importance of consumer-centered marketing. Read Federated Digital Solution...
11 Feb 20252min
Tip Tuesday: The Importance Of Mapping Out Consumer Touchpoints
This week for Tip Tuesday, Shannon shares a tip from Heather Riley, director of the campaign team, about how and why businesses should map out consumer touchpoints in their digital marketing strategy....
4 Feb 20252min
Tip Tuesday: Maximize Your ROI With Targeted Display Ads
Happy Tip Tuesday! This week, Shannon shares a tip from Emily Wideman, regional sales manager at FDS, about how and why targeted display ads are so effective at driving revenue. Read Federated Digital...
28 Jan 20252min
