eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

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Episoder(634)

How Cooki Haircare Grew from 4 Sales a Day to $3M with Jaimee Vilela

How Cooki Haircare Grew from 4 Sales a Day to $3M with Jaimee Vilela

Jaimee Vilela is the Managing Director and Owner at Cooki Haircare. A D2C solid shampoo bar brand selling via their Shopify store and Wholesale. Founded in 2020 they grew 10x in 2024 from $170k to $1....

24 Feb 202539min

Doubling Down on Faire: Bare Kind's Post-Spring Fair Strategy with Andrew Kemp

Doubling Down on Faire: Bare Kind's Post-Spring Fair Strategy with Andrew Kemp

Andrew Kemp is the MD at Bare Kind, the animal saving bamboo sock company. Founded in 2017 and selling via Shopify and Faire they now do £700,000 a year, and sell into a 1,000 retailers. Hit PLAY to ...

17 Feb 202539min

Building a $2M eCommerce Brand Through Community-Driven Marketing with My Little Moppet's Hema Natesan

Building a $2M eCommerce Brand Through Community-Driven Marketing with My Little Moppet's Hema Natesan

Hema Natesan is the Founder & CEO at My Little Moppet, a Shopify store that’s India’s number 1 destination for healthy kids food. With over 7,000 verified 5 star reviews, their core marketing strategy...

10 Feb 202526min

Why 2025 is the Year of Integration in eCommerce with Jim Herbert

Why 2025 is the Year of Integration in eCommerce with Jim Herbert

Jim Herbert is the CEO at Patchworks, an eCommerce focused iPaaS who are all about helping you automate and streamline your data. Jim joins us to share why integration and automation are game-changer...

3 Feb 202542min

Beyond 7 Figures: Building a High-Growth, High-Profit eCommerce Business with Jay O’Neill

Beyond 7 Figures: Building a High-Growth, High-Profit eCommerce Business with Jay O’Neill

Jay O’Neill is an in-house specialist at growing retailers through digital marketing, CRO, and tech stack optimisation. Here's some of his achievements:scaled soak.com from £2 to £80milliondrove digit...

27 Jan 202532min

Top Tip for eCommerce Growth in 2025 feat. 9 experts

Top Tip for eCommerce Growth in 2025 feat. 9 experts

Every January, we create an episode that serves as your comprehensive guide to achieving success in the year ahead. We ask each of our guests "What's your Top Tip for eCommerce Success in 2025?"Here's...

20 Jan 202531min

The Person in Personalisation: How to Humanize the eCommerce Customer Experience with author David Mannheim

The Person in Personalisation: How to Humanize the eCommerce Customer Experience with author David Mannheim

David Mannheim is the author of “The Person in Personalisation: The Story Of How Marketing's Most Treasured Possession Became Anything but Personal”. AND founder of Made With Intent. Hit PLAY to hear:...

13 Jan 202532min

Why Focus is Wunderbrow’s Key Growth Strategy with Diego Mandelbaum

Why Focus is Wunderbrow’s Key Growth Strategy with Diego Mandelbaum

Diego Mandelbaum is the CEO at KF Beauty, a privately owned beauty company based in the UK, who own one of the most recognizable make-up brands launched in the last few years Wunderbrow.com. Founded i...

6 Jan 202534min

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