
95% of Ecommerce Businesses Are Worth NOTHING
95% of ecommerce brands are worth ZERO. Why? In this episode, we unpack the harsh reality behind most DTC businesses, why logical decisions don’t drive entrepreneurship—and what actually does.Taylor a...
20 Mai 202531min

Daily Ad Tweaks Are Wasting Your Budget
Are you obsessively tweaking your ad campaigns only to see flat results?In this episode of the Podcast, Richard sits down with Luke Austin, to expose why daily bid and budget changes are wasting your ...
15 Mai 202533min

Inside the $10M+ Brand Growth Workflow (Real Client Example)
Ever wonder how $10M+ ecommerce brands make their next move?In this episode of the Podcast, Taylor and Richard walk through a real world growth scenario pulled directly from CTC’s work with a 9-figure...
13 Mai 202523min

We Killed the Growth Map! Here’s What Replaces It
We just did something radical: we killed the Growth Map—CTC’s signature media buying tool used for years across hundreds of ecommerce brands.Why?Because AI changed the game.In this episode of the Podc...
8 Mai 202526min

Growth Is a Muscle—Here’s How to Train It
Most brands think they have a growth problem—but what they really have is a DOING problem. In this episode, we break down why volume of action is the single greatest predictor of business growth—and h...
6 Mai 202521min

How Skullcandy Used a Competitor to Win New Customer
What happens when you collaborate with a competitor instead of competing with them?In this episode of the Podcast, we sit down with Skullcandy CEO Brian Garofalow to unpack the bold business strategy ...
1 Mai 202537min

We Built Our Own Incrementality Testing Tool
After years of relying on expensive, limited solutions, we decided to build our own. In this episode of the Podcast, CTC’s VP of Ecommerce Strategy Luke Austin is joined by VP of Technology Kwa and D...
29 Apr 202543min

March Report Card: Did We Hit or Miss the Forecast
How did our clients actually perform in March 2025?On this episode of the podcast, Taylor and Richard break down the latest performance scorecard across our client portfolio—revealing exactly how we s...
24 Apr 202521min



















