Product First, Brand Impact Second (S2: E16)
We’re diving back into the story of 31 Bits, one of our newly acquired ethical jewelry brands. From its acquisition to proving viability, the growth journey has been a struggle. This week, we’re t...
2 Nov 202023min
We Acquired Our 6th Brand: Modern Fuel
This episode, we have an exciting announcement to make… 🎉 We’ve acquired our 6th brand: Modern Fuel 🎉 From its founder story to early-stage strategy, we cover all things brand acquisition on today’...
21 Okt 20201h 1min
One Topic With Taylor: Is Discounting Bad For Your Brand?
Back by popular demand, is the second monthly installment of “One Topic with Taylor” series on the Ecommerce Playbook Podcast. CEO of Common Thread Collective, Taylor Holiday and host, Andrew Faris ...
14 Okt 202032min
Episode Update: A One Week Break
A short message and a notice of a one week break from the Ecommerce Playbook Podcast
8 Okt 20201min
We Ran Out Of Inventory Somehow (S2: E15)
The ongoing narrative of what it’s like to run a new ecommerce business goes something like this: 1. Trying to prove brand viability in the early stages 2. Failing and learning post-launch 3. Then ...
30 Sep 202015min
Signs of Life (S2: E14)
You read that title correctly – we have signs of life in the ad account of our newly acquired brand 31 Bits. We've had some bumps in the road getting the brand off the ground, but this week we may h...
24 Sep 202025min
We Relaunched Our Ad Campaign. And It’s Going Badly. (S2:E13)
From acquisition, to relaunch, to this episode. Every weekly episode of the Ecommerce Playbook Podcast up until this point has been leadup to this moment. Our newly acquired brand, 31 Bits, is a ful...
17 Sep 202016min
One Topic With Taylor: Where Did The Marketing Campaign Go?
The first in a new monthly episode – CEO of Common Thread Collective, Taylor Holiday and host, Andrew Faris each bring one topic they've been wrestling with over the last month and talk it through. S...
10 Sep 202051min
