Aligning Sales and Marketing for Scalable SaaS Growth | Javier Lozano | 374
Javier Lozano Jr. didn't come up through brand or PR. He came through sales — and that lens has shaped everything about how he approaches growth marketing. Starting his first business in the teeth of ...
26 Mar 50min
Building a Shopper-First Platform in a Retail-Driven Industry | Andy Ellwood | 373
Andy Ellwood is a repeat founder whose career took him from early-stage mobile startups acquired by Facebook and Google, through eight years building Basket.com, to shutting it down during the pandemi...
24 Mar 47min
Why Most SaaS Companies Fail at Performance Marketing (And How to Fix It) | Anthony Chiaravallo | 372
Anthony Chiaravallo, founder and CEO of Vallo Media — a performance marketing agency that has placed over $100 million in paid media — joins Jeff Mains on SaaS Fuel for a candid, no-BS conversation ab...
19 Mar 51min
The Long Game in UGC: Building Trust Between Creators and Brands | Elijah Khasabo | 371
What happens when a bored teenager starts a Discord trading group and accidentally discovers the power of video? For Elijah Khasabo, co-founder of Vidovo, it became the foundation for a bootstrapped U...
17 Mar 37min
Building Omnipresence: A Practical Guide to CEO-Led Content Strategy | Jake Isham | 370
In this episode, filmmaker-turned-brand strategist Jake Isham breaks down what authentic storytelling really looks like in business. Jake has worked with over 150 entrepreneurs and brands, including G...
12 Mar 46min
How to Sell SaaS in a Slow-Moving, Regulated Industry | Allen Cooper | 369
In this episode of SaaS Fuel, host Jeff Mains sits down with Allen Cooper, co-founder and CEO of Ready List, to unpack what it really takes to build and scale SaaS companies in healthcare—one of the s...
10 Mar 47min
Why Positioning Isn’t Enough: Designing a Market You Control | Mike Damphousse | 368
In this episode of SaaS Fuel, host Jeff Mains sits down with Mike "Damp" Damphousse, co-founder of Category Design Advisors and co-author of "The Category Creation Formula." With three decades of expe...
5 Mar 53min
Scaling SaaS in the Early Days—and What Founders Can Learn Today | Drew Sechrist | 367
Drew Sechrist, CEO and co-founder of Connect the Dots, takes us on a journey from being Salesforce's 36th employee to building his own venture addressing one of B2B sales' most persistent challenges: ...
3 Mar 53min
