
VIVA SOUNDS 2025 - FEELING LOST? GOOD - When the map disappears, possibilities begin
Forget everything — no maps apply The old music world had its steady rules, now it’s instinct that rules. The old gatekeepers seem to be gone, the maps are useless and the new paths are being carved b...
4 Mai 42min

VIVA SOUNDS 2025 - DO NETWORKS REALLY WORK - The ups, downs and WTFs of working together
The ups, downs and WTFs of working together Networking sounds fancy but can also mean awkward emails, monthly onlines, endless coffee, and “let’s circle back” meetings. But done right, it can also ope...
4 Mai 43min

VIVA SOUNDS 2025 - DISCOVER MI-RAP - A Toolbox for Music Ecosystem Resilience Get to know MI-RAP
A Toolbox for Music Ecosystem Resilience Get to know MI-RAP, the Music Industry Resilience Acceleration Programme — a three-year EU-funded project built to boost the music sector with fresh tools and ...
4 Mai 23min

VIVA SOUNDS 2025 - ALGORITHM BLUES -When the machine does the choosing
When the machine does the choosing From Instagram to Spotify, the machine decides what we see, hear, and think is winning. But how fair is the game — and who really benefits? Do DSPs drive discovery, ...
4 Mai 41min

Viva Sounds 2024 – INDIE US: How To Navigate A Corporate Market
The US live market is probably the most competitive, with fierce pressures - competing with corporate giants, securing funding and managing high costs. Independent players must innovate, build strong ...
13 Mai 202543min

Viva Sounds 2024 – How Is My Live Market Doing?
Viva Sounds 2024 – How Is My Live Market Doing? The live market is undeniably tricky for indie promoters, venues, and agents, as most of us know: rising costs, inflation, post-COVID behavioural shift...
29 Apr 202538min

Viva Sounds 2024 – How To Not Run A Record Label
This year’s keynote interview welcomes the legendary Simon Williams. Simon will share his journey from writing for NME during its heyday to founding, and still running, the influential Fierce Panda la...
9 Apr 202555min

Viva Sounds 2024 – What’s The Story?
Independent PR agents work tirelessly to craft compelling stories for new bands, balancing the need to charge artists and/or labels while delivering tangible results in an ever-shrinking media landsca...
9 Apr 202546min



















