Limited Supply

Limited Supply

So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else. We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.

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Episoder(183)

S16 E5: What $100M E-Commerce Brands Know That The Others Don’t

S16 E5: What $100M E-Commerce Brands Know That The Others Don’t

What actually separates a $2M brand from a $100M one? Nik Sharma joins John and Bart of The Checkout Podcast to break down what the fastest-growing e-commerce brands are doing differently, from produ...

29 Apr 1h 22min

S16 E4: 7 Strategies Behind Today’s Fastest Growing Brands

S16 E4: 7 Strategies Behind Today’s Fastest Growing Brands

What are the fastest-growing DTC brands actually doing right now? In this solo deep dive, Nik breaks down the exact playbook behind today’s highest-performing consumer companies, especially in supple...

22 Apr 45min

S16 E3: The Step by Step DTC Build Playbook

S16 E3: The Step by Step DTC Build Playbook

What does it actually take to build a modern DTC brand? In this deep dive, Nik Sharma and David Perell unpack the real playbook behind today’s fastest-growing direct-to-consumer companies from first ...

16 Apr 1h 30min

S16 E2: How to Break Through Your Next Growth Ceiling

S16 E2: How to Break Through Your Next Growth Ceiling

Most brands don’t fail because ads stop working. They fail because everything around the ads is broken.  In this live session, Nik breaks down what actually separates $5–20M brands from the ones that...

8 Apr 31min

S16 E1: The Real Launch Playbook for Founders

S16 E1: The Real Launch Playbook for Founders

Most founders think launching a brand is about logos, packaging, and a Shopify theme. But the ACTUAL hard part? Figuring out why anyone should buy in the first place. In this solo episode, Nik breaks...

1 Apr 41min

S15 E12: How to Actually Start Using AI Agents

S15 E12: How to Actually Start Using AI Agents

Most people are still talking about AI. Nik is building with it.In this solo episode, Nik does a live walkthrough of setting up his own ClawBot from scratch and explains why AI has already moved past ...

25 Mar 39min

S15 E11: How TV is Working for DTC Brands (with Jeff Katz, Head of Emerging Sales at Roku)

S15 E11: How TV is Working for DTC Brands (with Jeff Katz, Head of Emerging Sales at Roku)

Most marketers think of Roku as just another ad platform, but the real opportunity is understanding how streaming is changing the entire media mix. In this episode, Nik sits down with Jeff Katz from ...

18 Mar 45min

S15 E10: Why AI Is the Next Industrial Revolution

S15 E10: Why AI Is the Next Industrial Revolution

Most people are still treating AI like a tool. The real opportunity is treating it like an employee. In this solo episode, Nik goes deep on how AI has evolved over the past few months and why the gap...

11 Mar 33min

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