Marketing Against The Grain

Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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Episoder(453)

How We’ve Marketed Our Podcast to 70k Monthly Downloads

How We’ve Marketed Our Podcast to 70k Monthly Downloads

How do you grow a podcast from 0-70k monthly downloads in 6 months? Kipp and Kieran take YOU behind the scenes of what works and what doesn’t when growing a podcast - how we found an unfair advantage ...

29 Sep 202222min

3 Frameworks to Transform Your Business

3 Frameworks to Transform Your Business

What the heck is a framework and how will it change your life? Kipp and Kieran give you 3 crucial frameworks that YOU can use as your playbook to grow your business - on how to get aligned with your t...

27 Sep 202231min

Marketing Strategies for Every Marketing Budget

Marketing Strategies for Every Marketing Budget

How can you use your budget to become a top player in your category? Kipp and Kieran dive into how you can do marketing across a different range of budgets ($1k-$10m), the best marketing strategy for ...

22 Sep 202233min

Every Business in the Future will be Community Enhanced with Greg Isenberg

Every Business in the Future will be Community Enhanced with Greg Isenberg

What’s the difference between an audience vs. a community? Greg Isenberg (Co-Founder/CEO at Late Checkout) joins the show to discuss what a community-based product is, why community is a better busine...

20 Sep 202240min

How You Can Use NFTs For Your Business with Katie Chen

How You Can Use NFTs For Your Business with Katie Chen

How can NFTs be supplemental to your business? Kipp and Kieran are joined by Katie Chen (CEO/Co-Founder at Kairos) to chat all things NFTs - future use cases for your business, how you can use NFTs to...

15 Sep 202236min

10 First Principles That Will Change Your Business and Life

10 First Principles That Will Change Your Business and Life

Are problems more important than solutions? Kipp and Kieran take you on a behind-the-scenes look at their transformative operating system for life. Press play to learn how to optimize for the upside, ...

13 Sep 202230min

Live from INBOUND: Does PR Still Matter? With Katie Burke and Kipp Bodnar

Live from INBOUND: Does PR Still Matter? With Katie Burke and Kipp Bodnar

In 1995 46% of Americans trusted TV news, today that’s only 11%. Join Kipp Bodnar and guest Katie Burke (CPO @ HubSpot) on this special episode live at INBOUND. Press play to find out how to win in a ...

8 Sep 202247min

How Community Can Accelerate Your Go-To-Market with Patrick Woods

How Community Can Accelerate Your Go-To-Market with Patrick Woods

How do you measure the success of your go-to community? Patrick Woods (CEO of Orbit) joins the show to dive deep into what a go-to community is, how to organize and build your own community, believe i...

6 Sep 202242min

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