Master B2B Friday 15

Master B2B Friday 15

Each Friday Master B2B founders Andy Hoar and Brian Beck take a quick 15 minute spin around the world of B2B eCommerce, with their take on breaking news and lively conversations about the most pressing topics facing manufacturers, distributors and brands selling online.

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Episoder(100)

Getting Your Company's AI Strategy "Unstuck"

Getting Your Company's AI Strategy "Unstuck"

Author and executive Dr. Lisa Palmer shares learnings from her new book, "Show AI - Don't Tell It: Build Buy-In with Visual Storytelling." In her research she found that there are 3 key reasons why ex...

10 Okt 202525min

Can research analysts be relevant in the age of AI?

Can research analysts be relevant in the age of AI?

The stock market has punished the shares of research firms Gartner and Forrester because of the possible impact of AI on their revenues. But it's not so clear that AI can replace everything research a...

3 Okt 202524min

How brands can protect themselves from unauthorized distributors

How brands can protect themselves from unauthorized distributors

Brands have failed to rein in unauthorized distributors who re-sell their products on marketplaces like Amazon and eBay. Is there nothing they can do to protect themselves? We speak with attorney Jon ...

26 Sep 202529min

Report from the field: Amazon Accelerate conference

Report from the field: Amazon Accelerate conference

This week Brian Beck attended the Amazon Accelerate seller conference and came back to share the key themes that he took away from the event: 1) AI AI AI (and also AI) 2) Fulfillment is now a strateg...

19 Sep 202526min

Has the Composable Commerce approach run its course?

Has the Composable Commerce approach run its course?

This week, Andy & Brian look at whether there is a future in so-called "composable commerce" or if both tech providers and buyers need to adapt.  Should retailers be in the business of building tech? ...

12 Sep 202526min

Do Managers Have Too Many Direct Reports in B2B?

Do Managers Have Too Many Direct Reports in B2B?

This week, Andy & Brian look at whether the current trend of flattening organizations will actually be good for businesses.  They discuss concerns that managers will find it impossible to oversee a te...

5 Sep 202524min

Why Do 95% of AI Projects Fail?

Why Do 95% of AI Projects Fail?

This week, Andy and Brian talk through a recent MIT report that found 95% of AI projects fail.  They discuss the barriers to success - specifically that the challenges aren't technical, they're strate...

22 Aug 202525min

Is AI Changing the Role of the Systems Integrator?

Is AI Changing the Role of the Systems Integrator?

Andy & Brian speak with American Eagle's Tim Ahlenius about how systems integrators are adapting to the new world of AI.  They discuss the need for systems thinking - understanding how different syste...

15 Aug 202524min

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