Is Digital Media Leaving a False Impression?
In digital media, Reach can be defined as the total number of people who see your content and Impressions as the number of times your content is displayed. But it’s not that simple. Older concepts...
30 Aug 202019min
Your Brain in Crisis-Mode
Understanding how our brains operate in a crisis can help leaders think more clearly and effectively manage emergencies. In this episode Dr Steve Joordens, Psychologist at the University of Toronto Sc...
23 Aug 202020min
The Value of Mentorship in Professional Communications
Some of the key benefits of mentorship in professional communications include the ability to foster an exchange of ideas, friendship, and expertise in an industry that is constantly changing. Guest T...
16 Aug 202015min
Working From Home and the Impacts to Communication and Leadership
Are office workers really more productive working from home? Truth is, the idea is so novel, we aren’t too sure. With COVID-19, there’s a better opportunity to explore the medium and long-term effects...
9 Aug 202018min
Interviewing Professional Athletes
In a world of seemingly never-ending clichés the best interviewers find a way to make it not feel like an interview at all, but rather, a conversation. In this episode we speak with Bryn Griffiths, a ...
2 Aug 202022min
CIPR State of the Profession Survey
For a decade the Chartered Institute of Public Relations in the UK has been reporting on trends, issues, and challenges impacting the communications profession. What are the skills we need? What are t...
26 Jul 202014min
Tweeting a Social Movement - Black Lives Matter and its use of Twitter
Through a content analysis of all public tweets sent by Black Lives Matter over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to shar...
19 Jul 202015min
Snake Oil in the PR business? Say it ain't so...
According to the Urban Dictionary, the term "Snake Oil" comes from the 19th century American practice of selling cure-all elixirs with false claims. On this week’s episode, award-winning public relati...
12 Jul 202020min
