Snake Oil in the PR business? Say it ain't so...
Send us a note about this episode. We'll reply and thank you on a future episode According to the Urban Dictionary, the term "Snake Oil" comes from the 19th century American practice of selling cure-a...
12 Jul 202020min
COVID-19 Brand Pulse Report
Send us a note about this episode. We'll reply and thank you on a future episode Human beings have been described as emotional beings who think. We're also emotional beings who buy things. This May 20...
5 Jul 202017min
Public Engagement: Finding Rumi's Field
Send us a note about this episode. We'll reply and thank you on a future episode Beyond the ideas of key messages and social media posts, there is a place for us to talk and listen to one another... I...
29 Jun 202021min
The History (and Future) of Mass Media
Send us a note about this episode. We'll reply and thank you on a future episode Canadian broadcast legend Marty Forbes reflects on his 50 years in broadcasting and print, the influences at the time a...
22 Jun 202022min
Ready or Not... Here Comes the "Recovery"
Send us a note about this episode. We'll reply and thank you on a future episode Many have said the world simply wasn’t ready for COVID-19 the pandemic. Months in, we’re all anxious to get back to our...
14 Jun 202019min
Culture Club - Looking Beyond Fit
Send us a note about this episode. We'll reply and thank you on a future episode For many companies the 2020 pandemic creates an opportunity to reexamine foundational pillars such as values and cultur...
8 Jun 202017min
Why it's Important to be a Member of a Professional Communications Association
Send us a note about this episode. We'll reply and thank you on a future episode In a field of practice that features few certainties, there is this one - membership in a professional communications a...
29 Mai 202015min
Change-Up, the Modern Way to "Pitch" the Media
Send us a note about this episode. We'll reply and thank you on a future episode It's all changed. Today you need to reach out to specific reporters, producers, and editors to give your story pitch a ...
22 Mai 202022min
