Sounds Profitable

As podcasting veers towards becoming a subgenre of video rather than a thriving audio industry, Tom Webster looks back at an example of what happens when you strip everything unique off a beloved icon...

19 Mar 20259min

Here's what you need to know for today in the business of podcasting: ad forecast revisions, no escape from AI, and behind the YouTube curtain.Find links to every article mentioned and the full write-...

18 Mar 20254min

Here's what you need to know for today in the business of podcasting: super fans are super spenders, podcasters vs influencers, and YouTube shorts grow further.Find links to every article mentioned an...

17 Mar 20254min

Here's what you need to know for this week in the business of podcasting: how brand fans listen, making podcasts stickier, and the creator economy at SXSW.Find links to every article mentioned and the...

14 Mar 20259min

The industry has come a long way, but the podcast consumption experience hasn’t and is starting to show why we need a more ‘one button experience’ if we want to grow the audience pool. Written and nar...

13 Mar 202513min

Here's what you need to know for today in the business of podcasting: commercial audio reaches critical mass, the power of branded podcasts, and ad supported streaming.Find links to every article ment...

13 Mar 20255min

Here's what you need to know for today in the business of podcasting: the left's rise in political podcasting, audiobook publishing from Spotify, and YouTube usage drops.Find links to every article me...

12 Mar 20254min

Here's what you need to know for today in the business of podcasting: the creator economy at SXSW, Crime Junkie's controversy, and audio layoffs.Find links to every article mentioned and the full writ...

11 Mar 20255min