Sofia Hernandez (TikTok) | The Future of Marketing Belongs to the Curious
If culture moves at the speed of TikTok, then today’s CMO has to move just as fast. This week, Jim is joined by Sofia Hernandez, Global Head of Business Marketing and Commercial Partnerships at TikTok...
11 Mar 54min
Lara Balazs (Adobe) | The Golden Age of Creativity
To kick off Women’s History Month, Jim welcomes Lara Balazs, the Chief Marketing Officer and EVP of Global Marketing at Adobe. A company at the center of creativity, transformation and technology. Fou...
4 Mar 54min
Conny Kalcher (Zurich Insurance) | Reinventing Insurance Through Empathy
What does it take to revitalize a 150-year-old company? Jim’s guest this week, Conny Kalcher, has done it twice. First at LEGO during its historic turnaround, and now at Zurich Insurance as their Grou...
25 Feb 1h
The Super Bowl Advertiser RoundUp with Gary Vaynerchuk
This week we return with one of our most anticipated episodes of the year…the 8th annual Super Bowl Advertiser Roundtable. As is tradition, Jim is joined by Gary Vaynerchuk to welcome a collection of ...
10 Feb 1h
Expedia × Profound | Competing in an AI-Driven Search World // With James Cadwallader and Daniel Shin Un Kang
We’re living through one of the biggest shifts in the internet since it began: a move from building content for people to building content for machines, on behalf of people. On this week’s episode, Ji...
4 Feb 1h 1min
The Consumer Insights Revolution with PepsiCo and Zappi | How to Turn Data Into Advantage
In the first month of 2026, many leaders are recommitting to being more consumer-centric and more human — inside their organizations and in the market. This episode of The CMO Podcast is designed to h...
28 Jan 57min
Tim Ellis (NFL) | How the NFL Builds Culture, Not Just Fans
With the NFL season in full swing and the Super Bowl just weeks away, Jim sits down with Tim Ellis, Chief Marketing Officer of the National Football League, for a timely conversation about leading one...
21 Jan 1h 2min
Norm de Greve (General Motors) | Driving into the Next Century
The auto industry is changing faster than ever, yet cars remain deeply personal, symbols of freedom, connection, and possibility. Few companies embody that spirit like General Motors, a brand that has...
14 Jan 42min
