The Google Ads Podcast

The Google Ads Podcast

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

Episoder(496)

Maximize Your Marketing Strategies With the Ultimate Spying Toolkit

Maximize Your Marketing Strategies With the Ultimate Spying Toolkit

In this episode, Kasim talks about a crucial topic for anyone in the market or starting a new campaign: spying. Yes, you heard that right! Spying on your competitors can give you a wealth of information and insights that can help you improve your own marketing strategies. But with so much information out there, it can be overwhelming to know where to start. That's why Kasim is here to share his favorite spy tools to help you see what other players in your industry are up to. Some of these tools are designed to help you uncover your competitors' top-performing pages, which means you get to see their offers, sales funnels, one-time offers, upsells, and where their traffic is coming from. With this knowledge, you can improve your strategies and stay ahead of the game. Whether you're focusing on Google Ads, Facebook Ads, YouTube Ads, or any other platform, these advertising tools can be instrumental in guiding your strategy toward success. So if you're ready to take your marketing game to the next level, watch this video until the end. You don't want to miss out on these amazing spy tools that can give you the edge you need to succeed in today's competitive market. Discover your competitors' winning strategies with Kasim's must-have spy tools!Links to mentioned tools:SEMrush: https://www.semrush.com/ iSpionage: https://www.ispionage.com/SpyFu: https://www.spyfu.com/PPCAdLab: https://ppcadlab.com/ Related videos:🥷 The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now: • 🥷 The Ultimate Sp... 🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: • 🦾 75 AI Marketing... 🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own: <a href="https://www.youtube.com/watch?v=To7HEA0DCVA&t=0s"...

9 Jul 20238min

The Ultimate Traffic Strategy_ Stealing Competitors' Traffic Without Compromising Your Own

The Ultimate Traffic Strategy_ Stealing Competitors' Traffic Without Compromising Your Own

For seven years in a row, Kasim's strategy led to the highest-performing real estate investment campaigns on the planet. And now, he's sharing this winning strategy with you. Unlock the secret to his unparalleled success—learn to steal your competitors' traffic and protect yours with Kasim's proven strategy.The strategy doesn't need fancy tools or complex solutions. The most powerful tool is already at your fingertips, and it's your branded traffic—all you need to do is leverage its power.Watch the video to learn why bidding on your branded traffic is the key to dominating your industry and boosting your revenue!Related videos:🤼‍♂️ John vs Kasim: The Importance of Brand Campaigns With Performance Max: • 🤼‍♂️ John vs Kasi... 📸 How to Build Your Brand with Powerful Product Images and Campaign Media: • 📸 How to Build Yo... 🚀 Building a Marketable Brand & Running Campaigns for a Brand That Lasts: • 🚀 Building a Mark... 🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: • 🎯 Why Branding Is... 0:00 Why branded traffic matters0:39 Protect your most valuable traffic from being poached! 3:39 Cost your competitors money! 5:37 Brand campaigns allow you to control the narrative7:17 Buy the 20% of the branded traffic that makes 80% of the impactAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&A member chat. 💣 The Ultimate Guide to Google Ads for 2023: • The Ultimate Guid... 🔥 Get your copy of You vs. Google: The...

7 Jul 20239min

Mastering Google Ads: Should You Hire an Agency or Run Your Own Campaigns?

Mastering Google Ads: Should You Hire an Agency or Run Your Own Campaigns?

Are you struggling to decide whether to hire a Google Ads agency or run your own campaigns? Many business owners face this challenge, but it's important to understand the risks of running your ad campaigns without the help of an experienced professional. In this video, Kasim sits down with Michael Nadalin, founder of Market Lead, to explore the common pitfalls of DIY Google Ads campaigns and highlight the advantages of hiring an agency. They take a deep dive into the evolution of the Google Ads platform and how it has become a complex and ever-changing platform. Running a successful Google Ads campaign requires a level of expertise that can take time to achieve on your own. We strongly recommend working with a Google Ads agency or strategist, as it can provide the support and guidance you need to achieve better results and reach your business goals. Whether you're new to Google Ads or looking to improve your existing strategy, join us in this video as we learn from the Google Ads experts and equip you with the knowledge to make an informed decision.Watch the full interview here:💸 💸 Michael Nadalin Shares the Strategies He’s Learned After Spending More Than $52,000,000 in Ads! • 💸 💸 Michael Nadal... Michael Nadalin on LinkedIn: https://www.linkedin.com/in/michaelna... Market Lead: https://marketlead.com.au/ 0:00 Intro0:28 Mastering Google Ads: Should You Hire an Agency or Run Your Own Campaigns?3:31 Google Ads has a very low margin of error4:46 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN...

5 Jul 20237min

Using Northbeam to Analyze First Click vs Clicks Only to Boost Omnichannel Marketing

Using Northbeam to Analyze First Click vs Clicks Only to Boost Omnichannel Marketing

Join Andrew Foxwell, CEO of Foxwell Digital, as he interviews our very own Co-founder and Senior Google Ads Strategist, John Moran on boosting omnichannel marketing by analyzing First Click vs Clicks Only data. In this insightful episode from the Northbeam webinar, you'll also learn John's expert techniques for scaling campaigns using MER (Media Efficiency Ratio) and CAC (Customer Acquisition Cost). Listen to this episode now!Watch the full webinar here:How to optimize paid search with accurate attribution with Solutions 8 | Northbeam x Foxwell Digital: • How to optimize p... Northbeam: https://www.northbeam.io/ Connect with Andrew Foxwell on LinkedIn: https://www.linkedin.com/in/andrew-fo...Connect with John on Linkedin: https://www.linkedin.com/in/johnmoran...Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER): • 💣 The Secret to G... 🔥 Google Ads POWER HOUR: Identifying CAC and LTV • 🔥 Google Ads POWE... 0:00 Intro0:39 Using Northbeam to Analyze First Click vs Clicks Only to Boost Omnichannel Marketing<a...

3 Jul 20238min

The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now

The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now

Unlock the secrets to your competitor's success with the ultimate spy tool for Google Ads from Google Ads!Tired of guessing which ad strategies are working for others in your industry? With this tool, you'll gain visibility into the ads and advertising trends your competitors are using to rank at the top of search engine results pages. This tool from Google Ads allows you to see ads that your competitors are running, when they run them, where they're being run geographically, and which ads are working and which aren't. If you’re new to the industry, this tool can also help your market research so you can start running Google Ads the right way. And Kasim walks you through how to use the tool and apply it to your marketing strategies.With this powerful knowledge, you can crush the competition and dominate your market. Start revealing your competitor's top-performing ads today and build your unbeatable campaigns. Try this ultimate spy tool for Google Ads now, and let us know what you think!Google Ads Transparency Center: https://adstransparency.google.com/Related videos:🤖 Demystifying AI in Advertising: Defining Its True Nature: • 🤖 Demystifying AI... 🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: • 🦾 75 AI Marketing... 🤖 AI vs. Humans: Will AI Replace Us? • 🤖 AI vs. Humans: ... 🏆 Google Wins The AI War, Here's How… • 🏆 Google Wins The... 0:00 Intro0:32 The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now2:39 Supporting responsible political advertising6:44 Need help with Google Ads? Get your FREE action plan here: <a...

1 Jul 202311min

Stop Losing Your Leads: Expert Tips to Convert Prospects into Customers

Stop Losing Your Leads: Expert Tips to Convert Prospects into Customers

In this episode from The Perpetual Traffic Podcast, Ralph Burns and Kasim Aslam sit down with Shaun Clark of HighLevel as he shares his expert tips on fostering new customer relationships through effective lead follow-up strategies. The conversation zeroes in on nurturing leads to boost sales growth by automating the process and capturing leads correctly. Watch this video for valuable insights into lead nurturing and strategies to elevate your business's sales process.Subscribe to Perpetual Traffic on YouTube: / @perpetual_traffic Listen to the full interview here: https://perpetualtraffic.com/podcast/...Shaun Clark on LinkedIn: https://www.linkedin.com/in/shaunclar...Ralph Burns on LinkedIn: https://www.linkedin.com/in/ralphburns/ Check out GoHighLevel.com:https://www.gohighlevel.com/main-page... *The link above is an affiliate linkRelated videos:Looking to the Future with Shaun Clark of GoHighLevel.com: • Looking to the Fu... 🚀 PPC Agency Tips: Proven Techniques to Turn Leads Into Customers Part 1: • 🚀 PPC Agency Tips... 💰 PPC Agency Tips: Proven Techniques to Turn Leads Into Customers Part 2: <a href="https://www.youtube.com/watch?v=uMKBw-QHKk0&t=0s" rel="noopener noreferrer"

29 Jun 202315min

Boost Your Sales with Faster Site Speed & Proven eCommerce Optimization Strategies

Boost Your Sales with Faster Site Speed & Proven eCommerce Optimization Strategies

Kasim sits down with Matthew Stafford of Build Grow Scale™ as he shares the same eCommerce website optimization practices he applied to help a business earn half a million dollars in just 48 hours! One topic Matthew shares is how your slow website is affecting your sales and business. The longer your website takes to load, the higher the chances of visitors bouncing off. You don't want to lose potential customers, do you? With faster page loading times, you can boost your customer retention by up to 60%! Because Google rewards fast-loading sites with organic traffic. To learn more expert eCommerce website optimization tips, watch the full interview here: • 💰 Expert eCommerc... Matthew Stafford on LinkedIn: https://www.linkedin.com/in/matthewst... Connect with Build Grow Scale now! https://buildgrowscale.com/Build Grow Scale on YouTube: / buildgrowscale Related Videos:💡 Website Speed Optimization Made Easy: Best Practices and Tools to Boost Performance: • 💡 Website Speed O... 🚀 Website CRO Best Practices: THE BIG THREE: • 🚀 Website CRO Bes... 🚀 Website CRO Best Practices: Tips for Quality Assurance and Diagnosing Issues: • 🚀 Website CRO Bes... 0:00 Intro2:14 About Matthew Stafford of BuildGrowScale.com6:45 Need help with Google Ads? Get your FREE action plan here: <a...

27 Jun 202313min

How to Identify Your Top Conversion Path Using Northbeam

How to Identify Your Top Conversion Path Using Northbeam

In this episode from the Northbeam webinar, Andrew Foxwell, CEO of Foxwell Digital, interviews our very own Co-founder and Senior Google Ads Strategist, John Moran, on how he identifies the top conversion path using Northbeam.If you're looking to optimize your conversion rate, understanding your top conversion path is crucial, and Northbeam is a powerful tool that can help you do just that. Learn from John as he walks you through the process and helps you understand why this data is valuable in improving your marketing and sales funnel.Watch the full webinar here:How to optimize paid search with accurate attribution with Solutions 8 | Northbeam x Foxwell Digital: • How to optimize p... Connect with Andrew Foxwell on LinkedIn: https://www.linkedin.com/in/andrew-fo...Connect with John on Linkedin: https://www.linkedin.com/in/johnmoran...Northbeam: https://www.northbeam.io/Related videos:💰 Conversion Paths: The Secret to Scaling Google Ads Campaigns: • 💰 Conversion Path... 💰 Maximize Google Ads ROI: Strategies for Conversion Path Optimization & Avoiding Over-Remarketing: • 💰 Maximize Google... 💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER): • 💣 The Secret to G... 0:00 Intro 0:37 How to Identify Your Top Conversion Path Using...

25 Jun 20239min

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