Inside the Playbook: Snow Tha Product on Why the Music Business Keeps Failing Artists
Snow Tha Product has one of the most unique creative processes in the game, and in this episode she walks us through all of it, from building songs completely from scratch to blending genres in ways t...
22 Nov 202511min
Inside the Playbook: Snow Tha Product on the Harsh Reality of Record Deals
Snow Tha Product has lived through parts of the music industry most artists never talk about publicly. In this episode, she opens up about what it felt like to be shelved by a major label, to have mus...
21 Nov 202511min
The Manager’s Playbook 045: Snow Tha Product - Independence, Creative Infrastructure, Artist Autonomy, Fan-Powered Ecosystems & Building a Self-Sustaining Career
Snow Tha Product is one of the clearest examples of what real independence looks like in today’s music industry, not the aesthetic, but the infrastructure.In this conversation, Snow opens up about the...
18 Nov 20252h 2min
Inside the Playbook: Austin Dunn on the Marketing System That Broke Victoria Monét
Victoria Monét didn’t just have a viral moment, she built one.In this episode of The Manager’s Playbook, Austin Dunn breaks down how Victoria’s journey from songwriter to star was powered by smart sto...
17 Nov 202513min
Inside the Playbook: Austin Dunn on Why Most Artists Will Never Go Viral
The way artists connect with fans is evolving, and Austin Dunn has been studying the shift in real time.In this episode of The Manager’s Playbook, Austin breaks down the new rules of content in the mu...
16 Nov 202513min
Inside the Playbook: Austin Dunn on The New Rules of Music Marketing
The rules of digital marketing in music have changed, and Austin Dunn has lived every version of them.In this episode of The Manager’s Playbook, Austin breaks down how music marketing has evolved from...
15 Nov 202519min
Inside the Playbook: Austin Dunn on Cracking SoundCloud Before It Blew Up
Before algorithms ran the music business, Austin Dunn was already building his own.In this episode of The Manager’s Playbook, Austin breaks down the SoundCloud era, from bot networks and repost hacks ...
14 Nov 202517min
The Manager’s Playbook 044: Austin Dunn – Storytelling, Digital Strategy, Content Seeding, Music Marketing, Faceless Pages, Artist Growth & The Future of Music Promotion
Most artists are chasing the algorithm.Austin Dunn built systems that outsmart it.In this episode of The Manager’s Playbook Podcast, I sit down with Austin Dunn, digital strategist, cultural curator, ...
11 Nov 20252h 2min
