Let’s Talk Shop1 Dec 2025

How to Grow on Faire: From 0 to 1,000+ Stockists with Andrew Kemp

Faire Wholesale Success: Growing to 1,000+ Retailers with Andrew Kemp

In this episode of Let's Talk Shop I'm joined by Andrew Kemp from Bare Kind and Candid Founders. We talk about how Bare Kind grew from a product idea into a wholesale brand stocked in over 1,000 retailers, why Faire became such a big part of that growth, and how Andrew now helps other brands do the same through his Faire-specialist agency.

We dig into what it really takes to succeed on Faire, why being value-driven is good business, and how to think about delegation, hiring and getting yourself out of the weeds as a founder.

In this episode, we cover:

How Bare Kind started and why donating 10% of profits is central to the brand
The shift from DTC to wholesale and the role Faire played in that growth
What retailers actually need from you on Faire to feel confident buying
The power of reviews, product photography and clear USPs on the Faire platform
Why founders need to stop trying to do everything themselves
When it makes sense to hire a Faire specialist agency vs keeping things in-house
Top tips for optimizing your Faire storefront and growing wholesale sales

Episode timestamps

00:00 Introduction to Let's Talk Shop

00:40 Meet Andrew from Bare Kind

01:30 The Journey of Bare Kind

03:03 The Power of Delegation in Business

05:10 Value-Driven Business Philosophy

09:12 The Impact of Faire on Bare Kind

12:46 Strategies for Success on Faire 19:07 The Importance of Personal Messages in Customer Relations

20:08 The Role of Templates in Streamlining Communication

21:00 The Journey of Bare Kind and Faire

23:33 Top Tips for Optimizing Your Faire Presence

25:50 Who Can Benefit from Our Services?

27:15 The Value of Specialized Agencies

30:44 Proudest Moments and Reflections

32:53 Where to Find Us and Final Thoughts

Links mentioned

Bare Kind Socks that save animals: 👉 https://barekind.co.uk

Bare Kind on Faire: 👉 https://barekindsocks.faire.com

Candid Founders (Andrew's Faire-specialist agency) 👉 https://candidfounders.com

Small Business Collaborative (host Therese) Website: 👉 https://www.smallbusinesscollaborative.co.uk

Instagram: 👉 https://www.instagram.com/small_business_collaborative

If you enjoyed this episode and want to grow your wholesale business on Faire, tag me and Andrew on Instagram with your biggest takeaway, or share it with a founder who needs to hear this.

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