EPISODE #14 THE IMPORTANCE OF MAINTAINING BRAND RELEVANCE
Send us Fan Mail Episode #14 is focused on the principle and importance of maintaining brand relevance. In my case, this episode takes you into a Sonoma-Cutrer board meeting back in 1988, at which I p...
20 Juni 6min
EPISODE #13 FORMATION OF WINE FAIR TRADE COALITION/WFTC
Send us Fan Mail Episode #13 will take you into the room where Ken Starr was the guest speaker to a group of interested winery owners and personnel to discuss the next steps to take just 90 days after...
29 Maj 6min
EPISODE # 12 BILL BONETTI RETIREMENT & THE WINE INDUSTRY ALMOST DIDN'T KNOW.
Send us Fan Mail Episode #12 takes you through the event that led up to what became a fitting tribute to Bill Bonetti and his retirement from winemaking, not just at Sonoma-Cutrer, where he was from t...
29 Apr 11min
EPISODE #11 CALIFORNIA SENATE SELECT COMMITTEE TESTIMONY
Send us Fan Mail Episode #11 details the testimony I gave at a joint hearing of the California State Senate & Assembly on the Direct Shipping of wine to consumers in November of 1997, when I was Presi...
3 Mars 8min
EPISODE #9 THE FRANK PRIAL ESCAPADE vs WILLIAM HILL WINERY
Send us Fan Mail This episode delves into a defining moment from February 1986 that catapulted William Hill Winery into the spotlight. At that time, I was Vice President of Sales when Frank Prial, in ...
25 Nov 20257min
EPISODE # 8 WINE BUSINESS IS A TRAILING ECONOMIC INDICATOR
Send us Fan Mail Episode #8 is an insider's view of the Henry Wine Group Board Meeting in the fall of 2007, when I was President & CEO. While reviewing some sales data for several of our top-end Calif...
10 Nov 20254min
EPISODE #7 FRANCHISE LAW PART 2
Send us Fan Mail In this Episode #7, I detail how I unwittingly jumped in and tried to make a significant change in the wine industry by trying to undo the Franchise Law protection that the alcoholic ...
22 Okt 20257min
