REDSALT with Jacob Gise, Ep 193

REDSALT with Jacob Gise, Ep 193

This week we sat down with Jacob Gise — founder of REDSALT — and unpacked what it really takes to build a high-performance supplement company from the ground up.

After years of owning a gym in Santa Monica, Jacob saw the gaps in the industry: underdosed formulas, artificial ingredients, influencer hype… and not enough focus on quality or long-term health. So he built REDSALT differently.

REDSALT is rooted in premium red alaea sea salt, optimized electrolyte ratios, daily creatine, and performance-driven ingredients — designed to fuel energy, cognition, recovery, and longevity. Not just a pump. Not just a trend. A daily ritual.

Here are 4 of the biggest takeaways 👇

💧 Hydration drives performance — sodium + potassium balance matters more than most people realize.

🧠 Creatine supports muscle and brain health — and consistency is everything.

🧂 Transparency wins — clean formulas, no artificial sweeteners, no hype.

🤝 Community > transactions — the future of wellness is immersive, connection-driven brands.

#REDSALT #HydrationMatters #PerformanceFuel

#LongevityLifestyle#CleanSupplements

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00:00 Introduction to Jacob Gise and Red Salt

02:39 Jacob's Entrepreneurial Journey

05:13 The Origin of Red Salt

08:11 Formulation and Ingredients of Red Salt

10:43 The Importance of Electrolytes and Creatine

13:15 Differentiating Red Salt in a Competitive Market

16:07 Building a Community Around Health and Wellness

18:36 The Future of Health and Wellness Industry

21:33 Flavoring and Product Development of Red Salt

24:14 Best Practices for Using Red Salt

34:51 Understanding Supplement Ingredients

36:54 The Importance of Transparency in Nutrition

40:08 Creating a Community-Centric Brand

44:53 Innovative Product Formulations for Everyday Use

49:21 The Future of Hydration Solutions

54:27 Personal Growth and Content Creation

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You can find Jacob and REDSALT here:

Instagram

REDSALT IG

Website

You can find The Macro Perspective and its hosts here:

Instagram:

Marcos:

Seamus:

TikTok

YouTube

Facebook

Apple Podcast

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About Jacob:

Jacob Gise is the founder of REDSALT, fitness entrepreneur, and lifelong student of performance. Raised in North Georgia by a chiropractor father, he grew up believing health isn’t something you fix—it’s something you work on daily. A former college basketball player, Jacob’s career was shaped by injuries—ACL tears, herniated discs, and countless setbacks—that led him to study how the body heals and adapts.

Certified as a trainer at 21, he spent his 20s coaching clients while relentlessly experimenting on himself—refining nutrition, recovery, and performance. At 30, he moved to Los Angeles and opened a gym in Santa Monica, building a community centered on strength and longevity.

Today, REDSALT reflects his mission: clean, transparent, high-performance supplements designed to fuel energy, recovery, and long-term health—without hype or compromise.

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About the Podcast:

The Macro Perspective is hosted by Marcos Rivera and Seamus Sullivan, and was born from a simple but powerful mission: to help people take ownership of their health and lives. As performance health coaches, they've spent their careers empowering clients to think critically, stay curious, and make informed choices—not just in fitness, but in all aspects of life. This podcast is an extension of that mission, bringing insightful conversations that challenge, educate, and inspire.