Ep090 – Ben Alderton, Founder, Solo60 | Solo60: Building the gym you don’t have to share | SATT

Ep090 – Ben Alderton, Founder, Solo60 | Solo60: Building the gym you don’t have to share | SATT

This week we meet the driving force behind the gym revolution that is sweeping London with a new way to work out.

In a market full of big-box gyms, boutique studios and crowded workout floors, Ben Alderton spotted a gap: what if you could rent a fully equipped, high-end gym space entirely to yourself, by the hour?

That idea became Solo60 – a fast-growing chain of private gym and treatment spaces built for PTs, gym-goers and fitness creators.

Ben joined me to talk about launching during Covid, raising millions in investment, building custom tech, surviving critical business moments, and learning how to lead as the company scaled across London.

It is a candid story about timing, resilience, and turning a simple frustration – never getting on the squat rack when you need it – into a brand with international ambitions.

The SATT Team :)

#podcast #business #swimagainstthetide #growth #entrepreneurship

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Avsnitt(98)

Ep098 – Toby Bradon, MD, Redemption Roasters | Changing lives with a shot of Redemption | SATT

Ep098 – Toby Bradon, MD, Redemption Roasters | Changing lives with a shot of Redemption | SATT

Redemption Roasters isn’t just competing in London’s crowded coffee market - it’s using coffee to help break the cycle of reoffending.In this episode, MD Toby Bradon explains how the King’s Award-winn...

27 Aug 48min

Ep097 – Peter Cattee, CEO, Peak Pharmacy | The Rolling Snowball: Building Peak Pharmacy | SATT

Ep097 – Peter Cattee, CEO, Peak Pharmacy | The Rolling Snowball: Building Peak Pharmacy | SATT

This week we are delighted to meet Peter Cattee the co-founder of Peak Pharmacy. Starting from “base zero,” Peter and his wife Jane transformed a single, dated chemist into Peak Pharmacy – now one of ...

21 Aug 1h 3min

Ep096 – Sid Sethi, Founder, Specscart | The Power of Solving Your Own Problem | SATT

Ep096 – Sid Sethi, Founder, Specscart | The Power of Solving Your Own Problem | SATT

What happens when an outsider takes on one of the world’s biggest industries? In this episode of Swim Against The Tide, Steve Henry sits down with Sid Sethi, Founder of Specscart, to hear how a broken...

30 Juli 53min

Ep095 – Josh Sargent, CEO of UK, Clark | Tom & Polly: a different way to win | SATT

Ep095 – Josh Sargent, CEO of UK, Clark | Tom & Polly: a different way to win | SATT

In this episode, Josh Sargent, CEO of UK for CLARK, the business behind the Tom and Polly life assurance brands joins Steve Henry on Swim Against The Tide.Josh shares his remarkable journey from a wor...

23 Juli 55min

Ep094 – Nick Rawlings, CMO | Taking on the giants – and winning! | SATT

Ep094 – Nick Rawlings, CMO | Taking on the giants – and winning! | SATT

Nick Rawlings has spent his career helping ambitious challenger brands compete against some of the biggest names in technology and communications. From taking on BT and Sky during the early days of ca...

16 Juli 57min

Ep093 – Heather Matthews, MD, Littles | Driving Trust – Scaling a family brand | SATT

Ep093 – Heather Matthews, MD, Littles | Driving Trust – Scaling a family brand | SATT

In this episode of Swim Against The Tide, Steve Henry talks to Heather Matthews, Managing Director of Little’s Chauffeur Drive – a 60-year-old Scottish family business built on trust, service and an o...

9 Juli 50min

Ep092 – Mairead Quigley, Hd of Product Marketing, Phlo | From Prescriptions to Preventative Health | SATT

Ep092 – Mairead Quigley, Hd of Product Marketing, Phlo | From Prescriptions to Preventative Health | SATT

In this episode of Swim Against The Tide, Steve talks to Mairead Quigley, Head of Product Marketing at Phlo — the digital pharmacy scaling fast in one of healthcare’s most competitive and talked-about...

2 Juli 47min

Ep091 – Sam Vennings, Co-Founder, Wuffes | Wuffes – teaching an old market new tricks | SATT

Ep091 – Sam Vennings, Co-Founder, Wuffes | Wuffes – teaching an old market new tricks | SATT

Sam Venning is the co-founder of Wuffes, the dog supplement brand that turned a personal search for help with an ageing dog’s arthritis into one of America’s fast- growing pet health businesses.In thi...

28 Maj 54min

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