Don't Work Harder15 Dec 2025

How to Attract Inbound Clients Through LinkedIn Content | Expert Brand Strategist Reveals All

What if 99% of your business came inbound - with clients coming to you instead of having to chase down clients or send thousands of cold outreach messages?

Jo Bird built a near six-figure business in her first year solo with almost 90,000 followers on LinkedIn, where she has created multiple revenue streams including brand partnerships, speaking gigs paying £5k+, and more.

Jo is a creative director, brand strategist, and TEDx speaker who spent years growing challenger brands like Gym Shark before going solo.

In this conversation, Jo reveals:

• How she established multiple income streams in her business to provide stability and growth 📈

• Why she REFUSES to let AI write her posts

• The content creation formula she’s spent 5 years mastering, that got her to 90,000+ followers on LinkedIn

• How she went from feeling anxious and nervous about public speaking to presenting unprepared to Ben Francis at Gym Shark and nailing paid public speaking gigs 🎯

• The LinkedIn post idea that got 2,000 likes - and how you can replicate her winning formula

• How brand deals have became a significant income stream for her in the last 12 months 🚀

• The BIGGEST mistake she made in year one of business

For entrepreneurs who want to build a system that brings clients to THEM inbound, this episode gives you the full blueprint 👀

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This episode is brought to you by our Sponsors:

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Jo's links:

LinkedIn: https://www.linkedin.com/in/justjobird/

Instagram: https://www.instagram.com/justjobird/

Website: www.justjobird.com

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#DontWorkHarder #BusinessGrowth #SalesandMarketing

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