How to Become a Fractional CMO: 5 Things to Do BEFORE You Quit

Quitting your corporate job too early is why so many new Fractionals undercharge, take on bad-fit clients just to pay the bills, and burn out 6 months in wondering if they made the right call.

The advice to "just take the leap" is great — I'm a huge believer in moving fast — but going Fractional is a business build, not a job change, and the best time to start building it is while you've still got a paycheck coming in.

In this episode, I break down:

The 5 things I'd do BEFORE quitting my corporate job to go Fractional (you can steal the exact list!)
The asset you should be building while you're still inside the company (it'll sell for you for the next 5 years)
The exact ask I'd send to your network that warms up half your first clients without a single pitch
The runway number that lets you charge what you're worth instead of what you need

If you're sitting at your desk thinking "I'm ready for this, but I have no idea where to start" — you'll love this episode.

Ready to take the next step?

If you’re ready to step into the Fractional CMO role but want support as you do it, Fractional CMO School is a 6-month coaching program + community to help you confidently land high-ticket clients and build a 6-figure (and beyond) business as a Fractional CMO.

🎓 Learn More → http://www.fractional-cmo-school.com/

TIMESTAMPS:

00:00 Don't Quit Your Job Yet

01:00 The Positioning Advantage Most Marketers Miss

03:00 Build Proof Before You Need It

05:15 Learn From People Already Doing It

07:30 Start Building Your Reputation Now

09:15 Why LinkedIn Matters More Than You Think

11:00 The Runway and Offer Strategy That Changes Everything

12:20 Your Fractional CMO Exit Plan

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