Are You Running Sales Correctly? | Abe Braha | #chadtpodcast Ep. 39

Chad interviews Abe, a Brooklyn native living in Israel, about what “good sales” looks like today versus the outdated “always be closing” mindset. Abe argues the lasting truth is relentless drive and “always be prospecting,” while the modern approach is acting as a trusted advisor, qualifying hard, and disqualifying bad fits even after heavy outreach. Chad shares lessons from shifting from RevOps into agency ownership, including stating price early to avoid doing free work, separating networking from selling, and building pipeline through content and consistent touchpoints. Abe explains his work helping $1M–$5M founder-led businesses hire their first salesperson by acting as a fractional VP of sales: recruiting full-cycle talent, setting compensation (typically $50K–$70K base), implementing basic tools like a CRM, establishing accountability and KPIs, and promoting ongoing training.---Abe Braha is fractional VP of Sales and founder of Ice BreakerAbe's LinkedIn: https://www.linkedin.com/in/abe-braha/---Chad's LinkedIn: https://www.linkedin.com/in/chadtabary/Book an appointment with Chad: https://chadtabary.youcanbook.me/00:00 Good vs Bad Sales02:40 Always Be Prospecting06:26 Qualify and Disqualify08:47 Networking Without Results10:51 Build Pipeline and Process14:57 What Abe Actually Does16:20 Hiring First Sales Rep21:38 Talent and Prospecting KPIs26:04 Compensation Reality Check33:47 Tools CRM and Enrichment38:16 AI CRM Planning38:50 CRM Migrations Simplified40:02 Tools for Accountability42:00 Sales KPIs That Matter45:01 Reverse Engineering Targets47:32 Training That Works50:01 Jordan Belfort Lessons53:36 Brooklyn to Israel Story57:23 Life in Israel Culture01:03:01 Meaning and Family Life01:05:38 Wrap Up and Where to Find Abe