#28 Why I Left Big Pharma for Boutique Fitness | Janeen McCormick

#28 Why I Left Big Pharma for Boutique Fitness | Janeen McCormick

True physical resilience is built in the stabilizer muscles, the "unsung heroes" that protect the body during high-impact activities like skiing and mountain climbing. Janeen McCormick explains the unique "time under tension" philosophy of Btone Fitness, a workout designed to push beyond the "glass ceiling" of traditional Pilates. She highlights why functional movement is the ultimate cross-training tool for athletes and beginners alike. Learn what Wharton Business School will never teach you! Sign up for the ANTI-MBA today: https://bit.ly/46vct60 Click here to order your personalized poster!: https://bit.ly/46J08MS Connect with Janeen McCormick Website: https://bit.ly/3MSEnTt Instagram: https://bit.ly/49qsTzf https://bit.ly/4qtZlGW Facebook: https://bit.ly/44GPZPu https://bit.ly/4qsMpB5 TikTok:https://bit.ly/49r4AkL X: https://bit.ly/4qotDKU LinkedIn: https://bit.ly/3MSw2z5 Timestamps 00:00 Intro 00:53 Early influences and entrepreneurial roots 02:46 Ivy League debate and alternative success paths 03:54 Youth sports, horses, and discipline 06:21 College choices and nursing pivot 08:21 ICU nursing to medical sales 09:26 Corporate life vs startups 11:15 Fitness, cycling, and lifestyle change 13:05 Btone Pilates origins and science 15:00 Importance of stabilizer muscles 18:15 Moving to Utah and studio location 20:43 Scaling the Btone franchise 22:00 Construction, SBA loans, and launch 24:06 Building community and studio culture 28:15 Hiring instructors and fitness careers 31:40 Balancing corporate work and entrepreneurship 33:32 Sobriety, health, and clarity 41:48 Market awareness and branding lessons 45:34 Vision for growth and expansion 48:08 Local partnerships and community impact 51:17 Connect with Janeen McCormick Watch the “Business of Wellness Podcast” every Thursday at 8 AM EST on YouTube: https://bit.ly/3ZGK2yv Connect with David Guttman Website: https://bit.ly/4jclYvK Instagram: https://bit.ly/4iARMe9 TikTok: https://bit.ly/3P19NVm Facebook: https://bit.ly/49CQjQx X: https://bit.ly/4gH28aR LinkedIn: https://bit.ly/3Bx7Tc2

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Avsnitt(47)

#46 The NFL Star Who Nearly Died on Everest | Mark Pattison

#46 The NFL Star Who Nearly Died on Everest | Mark Pattison

Mark Pattison is 64, and he's in better shape now than he was in the NFL. That's the part of this conversation I keep coming back to. He walked me through the daily discipline behind it: three to four...

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#45 Do This 5-Minute Breath Every Morning to Reset Your Nervous System (VO2 Max 58 at 53) | Brian Coones

#45 Do This 5-Minute Breath Every Morning to Reset Your Nervous System (VO2 Max 58 at 53) | Brian Coones

I sat down with Brian Coones and talked about the story of how three days in a coma at 39, with a six-month-old daughter at home, rebuilt his entire life. We got into why he believes IQ is essentiall...

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#44 Why You're Always Tired Even When the Bloodwork Comes Back Normal | Dr. Remina Panjwani

#44 Why You're Always Tired Even When the Bloodwork Comes Back Normal | Dr. Remina Panjwani

I own three sleep trackers, and on any given night, they flat-out disagree.One says I slept great, another says it was trash, and they'll sometimes flip by morning. So I asked Dr. Remina Panjwani the ...

9 Juli 39min

#43 Why You Still Feel Empty After Success | Jake Whan

#43 Why You Still Feel Empty After Success | Jake Whan

I sat down with breathwork facilitator and TEDx speaker Jake Whan to talk about why he felt completely empty even after building a successful business and getting his health dialed in, and what he dis...

2 Juli 50min

#42 The Therapy He Found Overseas Could Redefine Longevity | Sanjiv Lal

#42 The Therapy He Found Overseas Could Redefine Longevity | Sanjiv Lal

I sat down with Sanjiv Lal, co-founder and CEO of Regen Therapy, to unpack what cellular aging actually is and why he calls aging itself "the real disease" behind nearly every chronic condition. We ge...

25 Juni 41min

#41 How to Build Muscle After 40 With Short Workouts | Rab Shanableh

#41 How to Build Muscle After 40 With Short Workouts | Rab Shanableh

You might think more time in the gym means more results. But after decades of long, grinding sessions, a lot of dedicated lifters end up with less muscle, more nagging injuries, and almost nothing to ...

18 Juni 44min

#40 How to Raise Kids Who Aren't Soft. Chores, Cash, and Their First Stock Account | Ryan Stewman

#40 How to Raise Kids Who Aren't Soft. Chores, Cash, and Their First Stock Account | Ryan Stewman

I sat down with Ryan Stewman, who runs cattle on hundreds of acres, and he laid out why your grocery bill is about to jump a lot harder than the usual few percent this fall. He walked me through the m...

11 Juni 37min

#39 This Device Changes How You Handle Stress | Jon Hacker

#39 This Device Changes How You Handle Stress | Jon Hacker

You’re not burned out from doing too much. You’re burned out because your nervous system’s recovery switch stopped working, and every small stressor you face is being processed the same way your body ...

4 Juni 30min

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