
La rentrée: Industry back for new season
We mark ‘la rentrée’ by bringing you up to speed with analysis of 11 major industry stories to break in the last two weeks. From US major leagues to European football and from squash to rugby league, ...
3 Sep 52min

How Concacaf is turning World Cup momentum into year-round relevance
Welcome to Inside Track, SportBusiness’ new podcast series giving organisations the opportunity to tell their story in their own words. Each episode takes the form of an in-depth 1:1 conversation betw...
19 Aug 41min

Palace sponsorship crystallises Temporal’s B2B strategy
This week on The SportBusiness Podcast, we profile the latest addition to the gambling-free Premier League shirt sponsor market, while its US media behemoth results season again and there’s a full pos...
6 Aug 44min

Gianni sees stars and Ryder Cup earns Stripes
This week on The SportBusiness Podcast, we profile a new sponsor with big pockets that has landed Ryder Cup and Mercedes F1 deals while unpacking a seismic and damaging few days for global football.TH...
30 Juli 39min

Doing the Fandango: Bundesliga's new US deals
This week on The SportBusiness Podcast, with the World Cup finished, Jonathan Rest and Martin Ross turn their attention to European club football with a major sponsorship deal on the horizon and a new...
24 Juli 42min

Eleven out of Ten(der): Uefa set to move on from CAA era
This week on The SportBusiness Podcast, Jonathan Rest and Martin Ross discuss a major development in the commercialisation of European football as the World Cup enters the final straight.THE NEWSROOM:...
16 Juli 47min

Live at SportBusiness Live
In a change to the usual format, the SportBusiness Podcast comes live from the city of London. There's the usual World Cup chat, we discuss whether 'Brand Beckham' is a help or hindrance, and we take ...
9 Juli 27min



















