Mark Penn, chairman and CEO of MDC Partners
Ad Age Insider26 Sep 2019

Mark Penn, chairman and CEO of MDC Partners

Mark Penn, the president and managing partner of Stagwell Group, raised industry eyebrows six months ago when he plonked $100 million into the flailing agency holding company MDC Partners—and became its CEO in the process. Six months in, we take a look at what the polarizing pollster has been up to (both in the agency world and the political sphere), what he's learned and where he's taking the holding company.

Avsnitt(187)

How to win Marketer of the Year, with E.J. Schultz and Adrianne Pasquarelli

How to win Marketer of the Year, with E.J. Schultz and Adrianne Pasquarelli

Ad Age News Editor E.J. Schultz and Senior Marketing Reporter Adrianne Pasquarelli go behind the scenes of Ad Age's annual Marketer of the Year list. They share tips on how brands can increase their o...

12 Dec 202525min

Omnicom-IPG deal: industry ripple effects, with Brian Bonilla and Ewan Larkin

Omnicom-IPG deal: industry ripple effects, with Brian Bonilla and Ewan Larkin

Agency reporters Brian Bonilla and Ewan Larkin dig into Omnicom's acquisition of IPG, and its impact for the advertising industry beyond just agency holding companies. They break down how independent ...

5 Dec 202527min

AI in 2026: What's hype vs. what's real, with Garett Sloane

AI in 2026: What's hype vs. what's real, with Garett Sloane

Ad Age Chief Technology Reporter Garett Sloane discusses how to separate artificial intelligence noise from real utility, the state of chatbot shopping, AI brand readiness and tools marketers are crea...

21 Nov 202525min

Starbucks' Bearista cup and viral drop strategy, with Gillian Follett

Starbucks' Bearista cup and viral drop strategy, with Gillian Follett

Ad Age reporter Gillian Follett breaks down why brands are leaning into the limited-edition strategy, the elements of a successful product drop strategy and more holiday social media trends. Plus, wha...

14 Nov 202523min

AI and entry-level ad roles—how marketers, educators and junior talent are adapting, with Lindsay Rittenhouse

AI and entry-level ad roles—how marketers, educators and junior talent are adapting, with Lindsay Rittenhouse

Ad Age Senior Reporter Lindsay Rittenhouse explains how AI is automating work typically done by entry-level talent, and how marketers and educators are responding by training students and junior staff...

7 Nov 202522min

Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff

Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff

Ad Age Editor-at-Large Jack Neff explains why pharma ads can't be banned, and how the Trump administration is cracking down on marketers. Plus, what stricter regulation would mean for creatives and ho...

31 Okt 202524min

Best Halloween ads 2025, with Tim Nudd

Best Halloween ads 2025, with Tim Nudd

Ad Age creativity editor Tim Nudd crowns the top spooky season marketing campaigns in the first-ever Halloween Marketing Awards. He also digs into the trends behind October's best work, including why ...

24 Okt 202525min

Social bots and brand crises—how to fight fake accounts, with Erika Wheless

Social bots and brand crises—how to fight fake accounts, with Erika Wheless

Ad Age marketing reporter Erika Wheless describes the growth of AI-generated bot networks that fuel large percentages of current brand controversies. In the episode, Wheless breaks down how to identif...

17 Okt 202524min

Populärt inom Politik & nyheter

aftonbladet-krim
motiv
p3-krim
rss-krimstad
fordomspodden
spar
flashback-forever
rss-viva-fotboll
aftonbladet-daily
blenda-2
svenska-fall
rss-sanning-konsekvens
rss-vad-fan-hande
olyckan-inifran
rss-krimreportrarna
dagens-eko
svd-dokumentara-berattelser-2
rss-frandfors-horna
svd-ledarredaktionen
rss-aftonbladet-krim