What is Copywriting? (Episode 1)

As you know, we do not recommend choosing a copywriting niche when you’re just starting out as a copywriter. That advice still applies. There are high-paying copywriting clients across any and every industry. That said, there are four industries that tend to have clients willing to pay more—and higher paying projects—than other industries. (Emphasis on tend.) You may incorporate these industries on your pitch list, but we’d recommend not limiting yourself to any single industry—or judging any single industry based on one client or one experience. Listen in to hear what these industries are and what you need to know about each of them. --------------- Mentioned on this Episode: Your Unique Selling Point: Set Yourself Apart from the Competition --------------- Get Free Copywriting Training here

10 Maj 202331min

Celebrating is important and what we tend to celebrate is hitting the big milestones (as you should), but that’s not the only stuff you should be celebrating! It’s about the journey. Anything that we do that takes us out of our comfort zone deserves to be acknowledged. Join Nicki and Kate as they discuss the when and why and how of celebrating your accomplishments and journey as a copywriter. Get Free Copywriting Training here

3 Maj 202325min

Courtney Cherry is a writer who went from working seven days a week in government to becoming a successful freelance copywriter. In this episode, Courtney shares her story of how she built her business in 15 months and now lives life on her terms. Courtney also shares tips on how to get started, the importance of copywriting, and the power of networking. She then goes on to discuss the importance of speaking up, taking risks, and finding the right support system. --------------- Get Free Copywriting Training here

26 Apr 202332min

Today’s episode is about word choice, but not the copy you are writing, but how you are speaking and describing things to yourself. Our words have a lot of influence on the outcomes of situations that we might find uncomfortable, or hard or scary. You have to make the decision to speak to yourself in a more empowered way. Listen in as Nicki and Kate offer tips and benefits to speaking more kindly to yourself. --------------- Get Free Copywriting Training here

19 Apr 202331min

The question of “What makes copy good or bad?” is often spun by our students into “Am I a good copywriter?” It’s a simple question with a not always so simple answer. In this episode Nicki and Kate dive into unraveling the answer, and how asking yourself if something is good copy or bad copy, will make you a better copywriter. --------------- Get Free Copywriting Training here

12 Apr 202331min

A client responds to your pitch and you’re SUPER excited … and then completely overwhelmed as you dread actually getting on the call. What if they find out you’re a fraud? (You’re not a fraud, promise.) What if you don’t actually like them? (Great news…listen to this episode …).  First … breathe! Second, that’s what this Build Your Copywriting Business podcast episode is all about. Nicki and Kate are digging in to steps you can take to prepare and calm your nerves before client calls. And remember: there are more than 9 million online retailers in the world—2.5 million of which are in the US alone. That’s just online and just retailers. That means there are plenty of other clients if your discovery call with one doesn’t work out.  --------------- Get Free Copywriting Training here

5 Apr 202333min

This episode is a self inventory that will help contribute to your success as a freelancer. Our hosts will help you determine when you work best to contribute to your success as a freelancer using four key question. The questions will help you determine when you work best, which results in increased productivity, more fun, less frustration…and more income! --------------- Get Free Copywriting Training here

29 Mars 202335min

After seeing a Facebook ad for the Comprehensive Copywriting Academy our guest, Melissa, decided to pursue her desire to work freelance and joined the CCA. Within three months of beginning to pitch clients she was able to replace her income. Within the first year Melissa made 50% more than she would have at her previous job…all while working between 20 and 25 hours per week. --------------- Mentioned on this Episode: Melissa’s Portfolio: Reallygoodcopy.comMelissa’s LinkedInEp. 32: Starting a Copywriting Business with a Chronic Illness – Dorothy’s Story --------------- Get Free Copywriting Training here

22 Mars 202340min