Why Choosing a Copywriting Niche is Terrible Advice (Episode 5)
"The riches are in the niches." Many so-called copywriting gurus will tell you that the path to success is to proclaim a niche right away. But just because something rhymes doesn't make it great advice. In fact, choosing a niche when you’re just getting started is not a magic bullet for success at all. And it could be deeply, deeply detrimental to your career. In this episode, Nicki and Kate unpack why you may want to think twice about jumping too quickly into a niche. Related Links The Niche TrapWhen to Break the Copywriting Niche Rule --------------- Get Free Copywriting Training here
16 Dec 202031min
Meet Our Head Copy Coach, Kate (Episode 4)
Kate Sitarz is a copywriter with 10+ years of experience delivering high-performing copy for clients including Microsoft, Zipcar, TripAdvisor, Babson College, Continental Airlines, and many more. She's also the head coach for Filthy Rich Writer's signature course, the Comprehensive Copywriting Academy. On this episode, Nicki interviews Kate so you can get to know our co-host a bit more! --------------- Get Free Copywriting Training here
8 Dec 202041min
What is the Difference Between Copywriting and Content Writing? (Episode 3)
Many people outside of the writing industry don’t understand the difference between content writing and copywriting. But if you're a copywriter, it's crucial to know what writing falls into one category or the other so you can show the right samples to your prospective employer. In this episode, Nicki and Kate discuss copy versus content, why it's important to distinguish the two, and exactly why copywriting pays more. Related Links What’s the Difference Between Content and Copy?Why You Need to Separate Copy and Content on Your SiteWhat Copywriters Charge for Content Writing --------------- Get Free Copywriting Training here
8 Dec 202021min
Why I named my Company Filthy Rich Writer (Episode 2)
As a company that teaches people how to write copy and how to build their copywriting careers and businesses, Filthy Rich Writer could have been called something more straightforward like "New Copywriters Training." But Nicki decided not to play it safe. Today's episode is a short one where Nicki will tell you what being "filthy rich" means to her and why she doesn't care that some people hate (truly hate) the name. Related Links Why I Called My Company Filthy Rich Writer --------------- Get Free Copywriting Training here
8 Dec 20209min
