240: Offer Creation: How to Build an Offer That Actually Sells
Most people create their offers backwards. They decide what they want to sell, they build it, they put it out into the world — and then they can't sell it and they can't figure out why.I'm breaking do...
9 Sep 58min
Ep 239 | [Coaching Episode] Lori Decides Between Getting A Job And Going All In On Her Coaching Business
When you're in the early stages of starting your coaching business, it can be really hard to decide whether you should try to get a job to earn money while you get your business off the ground — or wh...
2 Sep 1h 33min
Ep 238 | What Makes Someone Choose You: Personal Branding, Authority, and Standing Out with Tiffany Neuman
Someone out there is looking for exactly what you do. So what makes them choose you over the hundred other people offering something that sounds just like it? Whether you're a coach, a consultant, a s...
26 Aug 1h 4min
Ep 237 | Creating The Exceptional Client Experience That Attracts, Converts and Builds Retention with Natalie Madrigal
If you're building a business where actual humans pay you to work with them, there's a part of it almost nobody is talking about — and it's the part that determines whether people buy from you, stay w...
19 Aug 1h 8min
Ep 236 | You Can't Outsource Your Creativity To AI (And That's Good News) with Terri Trespicio
There are two stories being sold about AI right now, and both of them will keep you stuck. One says it's going to replace you and everything you do will be obsolete. The other says you're already behi...
12 Aug 1h 15min
Ep 235 | When You Can't Do All The Things 100%, Your Genius Edge Is How You Choose
Have you ever felt like you're supposed to be 100% consistent with every single thing you could possibly be doing in your business? The daily video, the posting, the emails, the podcast, the live teac...
5 Aug 33min
Ep 234 | Building The Skill of Allowing Many Things To Be True At Once In Your Business
You can feel completely overwhelmed by your business and be doing really well in it at the exact same time. Both of those things get to be true — and becoming someone who can hold them together, inste...
29 Juli 34min
Ep 233 | Having a Business That Makes Money Doing What You Love
What if the thing you love doing most — the actual coaching, the actual teaching, the real work with your clients — is not what you have to sacrifice to grow your business... but the very thing to bui...
22 Juli 46min
