Is there a viable alternative to social media for growing your business?

Is there a viable alternative to social media for growing your business?

It's widely accepted that social media is the most effective strategy for growing your business.


But is that true?


Is there an alternative approach that doesn't put the sole emphasis on social media.


Have a listen to why we think it isn't as clear-cut as you might think.


We share strategies that will give you the growth you want in your business without relying solely on social media.


We share how to develop those relationships in business that can make all the difference.


If you want to know more about how Lindsey creates growth and opportunity in her business through the relationships she develops jump on her website and drop her a message.

Please like and subscribe to the podcast!

His and hers, yin and yang - we wrestle with the topics that matter and reality check the latest trends in business so you don't have to.

Paul works with business leaders, using the latest in neuroscience to show them how business success through a people lens can transform their business. https://www.dnaneuroanalytics.com/

While Lindsey offers business coaching that empowers ambitious women to create financial abundance and a time-rich lifestyle without sacrificing their joy. https://lindseyburden.com/



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Avsnitt(67)

Motivation, Money and the Myth of "Why" Money, mindset, and the "why" trap — exploring what really fuels motivation.

Motivation, Money and the Myth of "Why" Money, mindset, and the "why" trap — exploring what really fuels motivation.

Lindsey returns from holiday, feeling refreshed, bronzed and motivated — which is exactly what she and Paul dig into in this episode of Challenging the Norm. Between them, they've got over a hundred y...

13 Sep 32min

Do The Work: The Truth About High-Functioning - Being high-functioning isn't the flex you think it is (unless you're Lindsey)

Do The Work: The Truth About High-Functioning - Being high-functioning isn't the flex you think it is (unless you're Lindsey)

Lindsey was called "high-functioning" by a client this week, which got her and Paul talking about why some people just don't do the work. From squirrel syndrome to blame culture to chasing instant res...

13 Sep 34min

Does Business Really Slow Down in August?

Does Business Really Slow Down in August?

Call it August, call it Christmas, call it winter - every business has a "quiet" season.In this episode of Challenging the Norm, Lindsey and Paul explore the " August slowdown," what it actually means...

23 Aug 32min

Dealing with Change: How to Move Forward in Life and Business Change is inevitable. Your response changes everything.

Dealing with Change: How to Move Forward in Life and Business Change is inevitable. Your response changes everything.

Paul kicks things off by exploring the different types of change we experience—both the changes we choose and those forced upon us. Together, he and Lindsey discuss why dealing with change isn't alway...

30 Juli 32min

Who has control over your business? Because when the world gets wobbly, the answer matters more than ever

Who has control over your business? Because when the world gets wobbly, the answer matters more than ever

After a short break, Lindsey and Paul are back and ready to go for another season — having used the time to reset and catch their breath.To kick things off, Lindsey had thought this episode should rev...

10 Juli 28min

How do we turn clients into raving fans? From customer to ambassador, and the bit in between

How do we turn clients into raving fans? From customer to ambassador, and the bit in between

We've all done it, got the client over the line, then, without thinking or intention, don't take good care of them afterwards. It's like we receive the money, breathe a sigh of relief, get cracking wi...

4 Juni 31min

Stop Trying to Fit In—Start Paying Attention

Stop Trying to Fit In—Start Paying Attention

From identity to boundaries… and everything in between.In this episode of Challenging the Norm, Lindsey shares an honest rant about not quite fitting right now. Whether it’s age, energy, running a bus...

10 Maj 35min

Why Most Small Business Marketing Doesn’t Work

Why Most Small Business Marketing Doesn’t Work

A practical conversation that will make marketing feel simpler.Paul and Lindsey continue their practical discussions, and in this episode of Challenging the Norm, they unpick marketing — a big topic.F...

19 Mars 33min

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