198. Rethinking marketing and redesigning life

198. Rethinking marketing and redesigning life

What happens when you lose everything—your business, your home, your sense of direction? For Peter Murphy Lewis, aka, Strategic Pete, it was the start of something deeper: a reimagined life and business, built with intention.

Peter is a fractional CMO, documentary filmmaker, and former TV host who once led one of South America's top travel companies. In this conversation, we explore how he rebuilt from the ground up, choosing freedom, family, and sustainability over hustle culture.

We talk about the power of simplicity in marketing, why most campaigns fail to deliver ROI, and what business owners can do differently to create real results. Peter also shares how he's structured his business to support the life he wants to live—and the lessons he's carried with him from the trails, the road, and the stage.

Whether you're building a business, rethinking your marketing strategy, or simply seeking a more aligned way to live and work, this conversation is a grounding and energizing listen.

Show notes:

Learn more about Peter:

Book recommendation:

Follow me on:

To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.


Avsnitt(246)

28. Ask Stacy: What did you overcome to reach where you are today?

28. Ask Stacy: What did you overcome to reach where you are today?

This week, I get to do one of my favorite things: answer your questions! Questions include: What were the major mental, emotional, or professional milestones that you had to reach or overcome in your career in order to be where you are today? How do you edit/ghostwrite content for projects you don’t love but are paying the bills? Are there ways to make a Zoom call flow smoothly? Is there anything you can share about productivity, habits, and how you “juggle all the balls”? Connect with me at http://stacyennis.com. Follow me on Instagram @stacyennis and on Facebook @stacyenniscreative. To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

20 Nov 202039min

27. Olympic athletes and entrepreneurship with publisher Maryanna Young

27. Olympic athletes and entrepreneurship with publisher Maryanna Young

Joy, freedom, and friend—these are the words that guide Maryanna Young, CEO and founder of Aloha Publishing. In this episode, she shares how the principles she learned coaching Olympic and world class athletes applies to entrepreneurship. We also have a thoughtful conversation about goal setting, productivity, and focus, all some of my favorite subjects. Learn more about Maryanna Young: https://www.alohapublishing.com/ Download the life visioning guide mentioned in this episode: https://stacyennis.com/lifevisioningguide

6 Nov 202028min

26. Building a thought leadership platform as an author with Naren Aryal

26. Building a thought leadership platform as an author with Naren Aryal

Growing your influence and impact as an author requires more than just writing a book people want to read. You need to show up with passion, purpose, and consistency to develop a solid author platform that attracts an audience. In this episode, I talk with founder and CEO of Amplify Publishing and Mascot Books, Naren Aryal. Along with solid advice for growing a thought leadership platform as an author, Naren shares insider publisher secrets. If you’re an aspiring or published nonfiction author, don’t miss this informative (and fun!) episode. Email Naren: naren@mascotbooks.com Learn more about Mascot Publishing: www.mascotbooks.com Learn more about Amplify Publishing: www.amplifypublishing.com Learn more about Real Clear Publishing: www.realclearpublishing.com Be the first to know when doors open to Nonfiction Book School: www.nonfictionbookschool.com Connect with me and send your questions for a future episode at www.stacyennis.com. Follow me on Instagram @stacyennisand on Facebook @stacyenniscreative. Join my weekly email list at www.stacyennis.com/joinmylist.

23 Okt 202024min

25. Building a six-figure PR firm with Caitlin Copple Masingill

25. Building a six-figure PR firm with Caitlin Copple Masingill

I’m joined this week by Caitlin Copple Masingill, founder of Full Swing PR. We talk all things location independence, business, courage . . . and even making money with a liquor license. Alongside her PR firm, she is cofounder of Electable Women, a community of women who want to run, win, and lead in local public office. If you’re looking for inspiration and practical advice on how to successfully strike out on your own and lead a location-independent lifestyle, don’t miss this episode! Learn more about Full Swing PR at https://www.fullswingpr.com/ and Electable at https://electablewomen.com/. Connect with me and send your questions for a future episode at http://stacyennis.com. Follow me on Instagram @stacyennis and on Facebook @stacyenniscreative. Join my weekly email list at http://stacyennis.com/joinmylist.

9 Okt 202029min

24. What “beyond better” means—and hello, season 3!

24. What “beyond better” means—and hello, season 3!

This episode kicks off a brand new season and a new name for the podcast: Beyond Better. I share the story behind the name and how the concept of creating a life that is beyond better impacts every area of my life, including my relationships, work, and more. Be sure to subscribe to the pod and share it with a friend who wants to build a life that is beyond better too. Download the life visioning guide mentioned in this episode: https://stacyennis.com/lifevisioningguide Connect with me and send your questions for a future episode at http://stacyennis.com. Follow me on Instagram @stacyennis and on Facebook @stacyenniscreative. Join my weekly email list at http://stacyennis.com/joinmylist.

25 Sep 202016min

An update on Season 3—plus a guest appearance from my son

An update on Season 3—plus a guest appearance from my son

This week, I'm sharing an update on all things content-related, including Season 3 of this podcast and the StacyEnnis.com blog. Plus, I share a brief update on Nonfiction Book School. Keep listening for a special guest segment from my five-year-old son, Max. Connect with me and send your questions for a future episode at https://stacyennis.com. Follow me on Instagram @stacyennis and on Facebook @stacyenniscreative.

4 Sep 20206min

23. Sharing the story behind Nonfiction Book School

23. Sharing the story behind Nonfiction Book School

This week, I share the backstory of Nonfiction Book School, my new, live book-writing program for aspiring authors. But it’s not just a 411 on the program—it’s a story. A tale about sticking with your dreams, even when your vision seems hard and far and maybe even overly aspirational. I hope this story inspires you to stick with your dreams too. Write your book with me at Nonfiction Book School: http://nonfictionbookschool.com/ Connect with me and send your questions for a future episode at http://stacyennis.com. Follow me on Instagram @stacyennisand on Facebook @stacyenniscreative.

31 Juli 202016min

22. Intrinsic branding with Emily Soccorsy and Justin Foster

22. Intrinsic branding with Emily Soccorsy and Justin Foster

I'm joined this week by “brand alchemists,” Justin Foster and Emily Soccorsy of Root + River. We talk about their novel approach to branding: starting on the inside with deep work, speaking truth as a brand, owning a conversation, and so much more. The three of us also get personal, sharing some of our own challenges as we shape our professional and personal brands. If you’ve ever wondered how the buzz word “authentic” looks in practice as a brand, don’t miss this episode. And be sure to get a copy of their latest book, Rooting Up: Essays on Modern Branding. Learn more about Root + River: https://rootandriver.com/ Listen to their Being Marketers podcast: https://rootandriver.com/webcast Join their Being Marketers community for marketing leaders: https://rootandriver.com/being-marketers/ Buy their book: https://www.amazon.com/Rooting-Up-Essays-Modern-Branding/dp/035979632X Connect with Root + River on Instagram and Facebook. Follow @emilyatlarge and @fosterthinking on Instagram. Connect with me and send your questions for a future episode at http://stacyennis.com. Follow me on Instagram @stacyennisand on Facebook @stacyenniscreative.

24 Juli 202047min

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