Jeffrey Hayzlett on The Mirror Test

Welcome to the Sunday Book Review, the Authors Podcast! On this inaugural episode, Tom welcomes special guest Jeffrey Hazlett, the founder and CEO of C-Suite, former Chief Marketing Officer at Eastman Kodak and a prime-time host on Bloomberg. They talked about Hayzlett’s updated version of his seminal work The Mirror Test. They discuss Hayzlett’s 3 key elements of leadership: improvisation, talent, and the bottom-line results. He also discussed his new book about Murphy the spy, which is a metaphor for the subject matter. Hazlett emphasized the importance of company culture, noting that if it's not up to par it can be detrimental. This episode of the Sunday Book Review-Authors Podcast is sure to leave you inspired and well-informed about leadership! Be sure to tune in! Key Highlights Include · Leadership lessons from The Mirror Test [00:03:55] · Talent and Leadership for Business Success [00:06:54] · Positioning Your Unique Selling Proposition [00:10:01] · The Necessity of Representing Different Communities in Messaging [00:13:33] · The Impact of Company Culture on Employee Performance [00:16:46] Notable Quotes 1. 1. "What problem are we solving? And that's really what it is." 2. "You have to become a personal brand because you are. A brand is nothing but a promise delivered." 3. "You have to be out there because you take on the attributes of the brand, the brand takes on the attributes of you." 4. "You have to really develop the culture and understand what the culture will be like and then recruit people in that are similar to your culture or at least will fit in because I've seen people who've gotten fired within weeks or days because they just didn't fit in the culture." Resources Purchase the The Mirror Test Purchase