Nick Jenkins - The Marketing Secrets Behind The $Billion Business, Moonpig
scale with soul11 Nov 2025

Nick Jenkins - The Marketing Secrets Behind The $Billion Business, Moonpig

Moonpig is valued at over a $Billion and the founder, Nick Jenkins, reveals all his marketing and business secrets in this rich and insightful interview!

Nick is a marketing wizard and here he delivers a masterclass in business and marketing as well as...

📖 Chapters:

00:00:00 - Intro

00:00:49 - What Will you Do When You Grow Up?

00:01:48 - What is next to be learnt?

00:02:28 - Lessons from living through the Russian Revolution

00:06:26 - Decisions: At Some Point Your Going To Have To Jump

00:08:55 - When Entrepreneurs Overcomplicate

00:12:35 - Moonpig Marketing Marvel

00:18:59 - The Most Important Discovery From A Statistics Degree

00:21:50 - Growing Repeat Customers

00:24:46 - Where To Start With Marketing

00:27:21 - What's Your Price?

00:28:54 - What's Your Product?

00:30:56 - What Companies Get Wrong About Customers

00:33:27 - Actors on the Phone Lines

00:35:20 - Optimising Each Element of the Business

00:37:18 - Forming Your Team

00:40:35 - Breaking Through The Clouds into The Sunshine

00:42:38 - What Would You have Done Differently?

00:44:03 - How To Scale Employees

00:48:43 - Changing Direction

00:51:43 - Europe Vs US

00:52:49 - "Don't hand in unfinished homework"

00:54:21 - How To Sell A Business

00:59:28 - Burn After Selling

01:01:51 - Recruiting Advice

01:06:20 - Work Life Balance

01:08:10 - Crafting Creativity

01:10:04 - The Difference Between A Good and Great Entrepreneur

01:13:15 - Passion For What You Do

01:14:34 - VC / Investors: Judging what to do next

01:16:56 - Getting Caught Out

01:17:50 - What The Entrepreneur Community Could Do Better


👇 If you liked this interview, you'll probably love these too:

Pret & Itsu Founder: The One Skill To Build £Billion Brands | Julian Metcalfe

https://www.youtube.com/watch?v=a1EYLLS_0xw&t=1205s


One Of Europe's Largest EdTech Exits - Busuu $436m | Bernhard Niesne

rhttps://www.youtube.com/watch?v=VRA3nboz9V0&t=1558s


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