2Bobs—with David C. Baker and Blair Enns

2Bobs—with David C. Baker and Blair Enns

Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns

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Avsnitt(245)

Is Your Firm Addicted to New Business?

Is Your Firm Addicted to New Business?

Blair sees some creative firms as "black holes" where accounts go in and seemingly never come out, and others as "new business development machines," consistently generating half of their revenue from...

15 Feb 202329min

Secret Tradecraft of Elite Advisors

Secret Tradecraft of Elite Advisors

David has a brand new book, Secret Tradecraft of Elite Advisors: Covert Techniques for a Remarkable Practice. In it he reveals exactly how he manages engagements with his clients, and he's nervous abo...

1 Feb 202330min

Innoficiency in Your Agency

Innoficiency in Your Agency

Blair has talked many times on the podcast about how innovation and efficiency are mutually opposable goals, and after presenting his first keynote on the "Innoficiency Principle" goes deeper into thi...

18 Jan 202338min

Churn, Baby, Churn

Churn, Baby, Churn

David gets flack for his contrary perspective on how agencies shouldn't necessarily aim for long-term client relationships. So he clarifies how he's seen the the fear of both client and employee churn...

4 Jan 202330min

Reboot Your Culture Through New Business

Reboot Your Culture Through New Business

Blair frequently tells his clients, "You reinvent the firm one new client at a time." So looking ahead to the new year, he has five areas where principals can be looking to upgrade their agency's cult...

21 Dec 202234min

Who Should Be Promoted?

Who Should Be Promoted?

Have your firm's managers been promoted based on technical proficiency and status, or was it because of their self-awareness and critical thinking? David shares why he sees so many poor managers in th...

7 Dec 202226min

Maintaining the Expert Position...After the Sale

Maintaining the Expert Position...After the Sale

Without turning everything into a power play, David provides seven sources of leverage that can help agencies maintain the leadership role in client engagements long term. Read the epiosde notes and...

23 Nov 202232min

When Your Engagement Level Drops

When Your Engagement Level Drops

David has 16 things for principals to try when they feel the need to do something different from running their firm. Links Play the Game of Constraints Read the epsisode notes and transcript at ht...

9 Nov 202233min

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