2Bobs—with David C. Baker and Blair Enns

2Bobs—with David C. Baker and Blair Enns

Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns

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Avsnitt(254)

Phase Your Client Engagements

Phase Your Client Engagements

Blair wants firms to get paid to write their proposals, which is the first of his four phases of client engagement. LINKS "Different Pricing Models" - 2Bobs episode 61 "A Beginner's Guide to Negoti...

29 Jan 202038min

Understanding Account People

Understanding Account People

David keeps encountering clients who don't appreciate how their account people actually contribute to their overall business, and Blair totally identifies with the traits that David describes. 2Bob...

15 Jan 202031min

What Leverage Do You Have With Client Contracts and MSAs?

What Leverage Do You Have With Client Contracts and MSAs?

Blair and David share their frustrations around some contracts that they have been asked to sign, making it clear why they are not attorneys. This episode does not contain legal advice. Get a lawyer...

1 Jan 202032min

When You Put Someone Else In Charge of Your Firm

When You Put Someone Else In Charge of Your Firm

David keeps seeing principals who get someone else to run their firm, which is not a good idea. Then he gets Blair's thoughts on why he thinks it happens. Links David C. Baker Seminar Win Without Pi...

18 Dec 201930min

Productized Vs Customized Services and Monthly Recurring Revenue

Productized Vs Customized Services and Monthly Recurring Revenue

David and Blair lay out some of the reasons why they think, in most cases, agencies pursuing recurring revenue models are making a mistake. Links "Why Monthly Recurring Revenue (MRR) Arrangements Ma...

4 Dec 201935min

Which RFPs Should You Respond To?

Which RFPs Should You Respond To?

David brings up one of Blair's favorite topics: how they keep themselves and their clients from being trapped by requests for proposal. LINKS 2Bobs episode 70, "The Only New Business Indicator That...

20 Nov 201930min

A Podcast After-Action Review

A Podcast After-Action Review

Blair and David share what they have learned as they have recorded 2Bobs podcast episodes for almost 4 years - what has worked well, what has been challenging, and what they would recommend to those a...

6 Nov 201931min

Common Traits of Success

Common Traits of Success

Blair and David consider the hundreds of firms they have each worked with over the years to identify the characteristics of highest performing firms and what they have seen agency principals do to suc...

23 Okt 201925min

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