The latest ad law news
Ad lawyer Linda Goldstein joins to discuss what brands need to know about sponsorship contract changes during COVID-19, new ‘Made in the USA,’ ad regulations and what to expect at the FTC if Democrats take over. Plus, she explains how ad lawyers can co-exist with creatives.
16 Juli 202035min
Mark Robinson
The author of “Black on Madison Avenue” talks about what it was like getting a job in advertising 40 years ago and how much the industry has failed to change since that time.
10 Juli 202050min
Taking Latin-inspired creative to the mainstream
Former LatinWorks chief creative Sergio Alcocer joins to talk about his 3-year-old cultural marketing shop Rest of the World and give his take on how brands and agencies should respond to new calls for diversity. He weighs in on other topics, like his love of jazz music and how he would rebrand the Catholic Church.
2 Juli 202040min
Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role
Justin Billingsley has one hell of a Lego set. Publicis Groupe’s first global chief marketing officer used the famed building blocks in an analogy during the Ad Age Ad Lib podcast to explain how the holding company’s Power of One works for clients. Billingsley said that for client Mercedes-Benz the company constructed a shop, Publicis Emil, composed of 650 people in 39 countries customized specifically to the automaker’s needs.
25 Juni 202042min
Behind the AP’s new marketing push
Julie Tucker, global marketing director for the Associated Press, on the news wire service’s new marketing and what separates it from the ‘Truth’ campaign she oversaw at The New York Times. We also discuss newsroom diversity and how the AP is preparing for the 2020 election. Plus, Tucker explains why she left agency life behind.
18 Juni 202039min
There’s no mistaking Leeann Leahy
Portland Maine’s Via agency CEO talks about the moral renaissance, directing a commercial with Jim Perdue via iPhone, her Catholic school education and the disco ball in her home.
11 Juni 202038min
Auto marketing during the pandemic
Allyson Witherspoon, VP of marketing communications and media at Nissan North America, on how the automaker responded in the early days of the coronavirus outbreak and what it is doing now to restore buyer confidence. She also weighs in on online car-buying and why she thinks it’s here to stay. Plus, she shares management tips she learned while working in Japan.
4 Juni 202034min
The pandemic paradox
Anush Prabhu, chief strategy officer at Mediacom, talks about the new—and often contrasting—behaviors that have come about since COVID, and how smart marketers should navigate them as the world opens up.
28 Maj 202037min
