CHURN FM

CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

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Avsnitt(307)

EP 82 | Adelina Peltea - How Holded improves longterm retention with a “Constant Onboarding” approach.

EP 82 | Adelina Peltea - How Holded improves longterm retention with a “Constant Onboarding” approach.

Today on the show we have Adelina Peltea, VP of Growth at Holded. In this episode, we talked about the biggest differences between different growth stages of a startup, why you should always stay true...

7 Okt 202029min

EP 81 | Mark Tanner (Qwirl) - The pros and cons of a freemium plan and how it impacts churn

EP 81 | Mark Tanner (Qwirl) - The pros and cons of a freemium plan and how it impacts churn

Today on the show we have Mark Tanner, co-founder, and COO of Qwilr. In this episode, we talked about what it was like for Mark taking the leap from a cushy job at Google to start his own business, wh...

30 Sep 202045min

EP 80 | David Apple (Notion) - The evolving role of Customer Success in hyper-growth companies

EP 80 | David Apple (Notion) - The evolving role of Customer Success in hyper-growth companies

Today on the show we have David Apple, Head of Customer Success at Notion. In this episode, we talked about the conflict between Sales and Customer Success and how it can be avoided, what the leading ...

23 Sep 202034min

EP 79 | Angel Steger (Facebook) - More than numbers: How a “bad hookup face” helped Pinterest increase virality and retention.

EP 79 | Angel Steger (Facebook) - More than numbers: How a “bad hookup face” helped Pinterest increase virality and retention.

Today on the show we have Angel Steger, Director Of Product Design at Facebook. In this episode, we talked about what it’s like designing a building for over 2.7 billion users, how focusing on activat...

16 Sep 202039min

EP 78 | Francis Brero - Why MadKudu pivoted their company’s focus from churn risk detection to conversion prediction.

EP 78 | Francis Brero - Why MadKudu pivoted their company’s focus from churn risk detection to conversion prediction.

Today on the show we have Francis Brero, CRO, and Co-Founder of MadKudu. In this episode, we talked about how Francis started out studying mechanical engineering and ended up founding a company now se...

9 Sep 202034min

EP 77 | Ward Sandler (MemberSpace) - Reduce churn with these 3 cancelation alternatives in your exit flow.

EP 77 | Ward Sandler (MemberSpace) - Reduce churn with these 3 cancelation alternatives in your exit flow.

Today on the show we have Ward Sandler, co-founder of MemberSpace. In this episode, we talked about the biggest point of failure for first-time subscription business owners, the evolution of pricing a...

2 Sep 202031min

EP 76 | How retention helped Drift’s VP of strategy, Adam Schoenfeld build and sell 2 companies

EP 76 | How retention helped Drift’s VP of strategy, Adam Schoenfeld build and sell 2 companies

Today on the show we have Adam Schoenfeld, VP of Strategy at Drift, and GM of Drift Video. In this episode, we talked about how a customer-centric approach helped him build and scale two successful bu...

26 Aug 202037min

EP 75 | Bozena Pieniazek (Maze) - How Product Marketing impacts churn & retention

EP 75 | Bozena Pieniazek (Maze) - How Product Marketing impacts churn & retention

Today on the show we have Bozena Pieniazek, Director of Marketing at Maze. In this episode, we broke down the function of Product Marketing, discussed how it impacts churn and retention, shared views ...

19 Aug 202030min

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